LANDMARKS HISTORIC


AVERAGE CHILD AGE


8.9 What's Changed?


Historic Landmarks have projected two years of decreasing attendance growth, with 2018 forecasting the first year of attendance reduction. Tese guests have a three-year low


rate of membership ownership, but overall are feeling rather good, enjoying one of the lowest rates of Brand Detractors


Demographics of Historic Landmark Guests


(and shrinking), and the highest economic optimism in three years. In addition, it’s one of the few attractions with more fall visitors than summer visitors.


AVERAGE ADULT AGE


51.8


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