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PAID CONTENT FOR ELEVATION LOFTS HOTEL


PAID CONTENT FOR ELEVATION LOFTS HOTEL


Elevation Lofts Hotel NORTH CAROLINA, UNITED STATES


Situated in western North Carolina, in the heart of the Blue Ridge Mountains, Elevation Lofts Hotel offers a truly unique and modern accommodation experience. The arts-focused hotel in downtown Asheville comes complete with a modern art gallery and comfortable living space, all of which have been created while preserving and showcasing the building’s materials, including the original brick and timber framing. Constructed in 1913, 52 Broadway Street was home


to numerous auto dealerships throughout the 1940s. In 1944, Farmer’s Federation, the region’s primary organised agricultural cooperative, moved into the building and stayed until the 1960s. After that, the building served as retail and residential space and eventually fell into disrepair. It’s part of the National Register Historic District in downtown Asheville. With its expansive brick walls, grand wooden


beams, large windows and bright spaces, the current owners saw an opportunity to do something special with the building. After purchasing it in 2018 and completing an extensive renovation, they opened Elevation Lofts Hotel in 2021. From the beginning,


the design team was challenged to ensure that guests who stayed at Elevation Lofts Hotel had an experience that would blend the historic structure with a thoroughly modern and luxurious interior. The completed project received a Griffin Award from the Preservation Society of Asheville and Buncombe County for its outstanding contribution to historic preservation, as well as a Historic Preservation Citation Award from the American Institute of Architects. The six units in the hotel (ranging from two to


four bedrooms) all boast soaring ceilings, hardwood floors on the main level, gas fireplaces and custom walnut cabinetry. Artwork in the common areas and individual units has been curated and installed by Momentum Gallery, a contemporary art gallery that occupies the building’s first two floors. In addition to Momentum Gallery, Elevation Lofts is within walking distance of the Asheville Art Museum, the Center for Craft and more than 25 other art galleries. An abundance of restaurants, craft breweries, speciality coffee, tea and chocolate shops and live music venues are also nearby.


DON’T MISS Meander around the Momentum Gallery below the hotel and enjoy a myriad of contemporary art


This content is brought to you by our sponsor. It does not necessarily reflect the views of National Geographic, National Geographic Traveller (UK) or their editorial staffs. 127 Need to know


KEY FEATURES • Full kitchens • Washer/dryer in unit • Local coffee and tea • Gas fireplaces • Private access • Free parking • Dogs allowed (with fee) • Downtown location


KEY ACTIVITIES • Biltmore Estate • Downtown • River Arts District • Blue Ridge Parkway • Thomas Wolf Home


GET IN TOUCH elevationloftshotel.com T: +1 828 761 7742 E: info@elevationloftshotel.com


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