For the past 25 years, Selling Power magazine’s research team has ranked companies according to the estimated number of salespeople they employ. The 500 top companies in America on Selling Power’s 2023 list employ the world’s largest sales forces and depend on millions of salespeople to achieve their revenue goals. This year, the number of salespeople in these companies totals more than 25 million. Much of this data was the first to be collected post-pandemic – while transportation and the travel industries were rebounding and while other companies began shedding employees that had been hired during the lockdowns.


THIS YEAR’S OVERVIEW The 2023 Selling Power 500 Largest Sales Forces in America list includes the top 200 companies in the manufacturing industry, the top 200 companies in the service industry, the top 50 insurance companies, the 30 largest direct-selling companies, and the top 20 automotive-dealer organizations (megadealers). Every year, new companies make the list while others drop off.


Top 10 Rankings ............. 19 Service ................... 20 Manufacturing .............. 25 Insurance .................. 30 Direct Sales ................ 31 Automotive ................ 32


SELLING POWER SEPTEMBER/OCTOBER 2023 | 17 © 2023 SELLING POWER. CALL 1-800-752-7355 FOR REPRINT PERMISSION.


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