Michigan Online Sportsbooks Tumble
Michigan's online sportsbooks fell to their lowest volume ever for a full month, dropping to less than $200m for the first time since launch in January.
BetMGM/MGM Grand Detroit continued to dominate the online casino and poker market with $33.8m in gross gaming revenue.
MICHIGAN SPORTS BETTING
Michigan's online sportsbooks fell to their lowest volume ever for a full month, dropping to less than $200m for the first time since online sports betting launched in January. July's wagering was still enough for sportsbooks to nearly reach $2bn in lifetime online handle, while casino revenue ticked up and surpassed $500m.
"Pursuits other than gaming are priorities for many in July, whether that is a trip to the lake or a backyard barbecue," said Matt Schoch, analyst for
PlayMichigan.com. "Te good news for sportsbooks is that with the July dip now out of the way, operators can look forward to Michiganders returning from their summer vacations and for the excitement for the football season to build."
Michigan's online sportsbooks generated $188m in bets in July, down 20 per cent from $235.1m in June, according to official data released Monday by the Michigan Gaming Control Board. Combined with $18.3m in retail wagering in July, which was announced last week, Michigan's online and retail sportsbooks accounted for $206.m in wagering. Tat total is down 20.5 per cent from $259.4m in bets in June.
Everi and Penn National Gaming launch digital CashClub Wallet
Pennsylvania
Everi has announced that its digital CashClub Wallet technology is now powering Penn National Gaming’s new mychoice Wallet at Hollywood Casino York in Pennsylvania, following previous installations at Hollywood Casino at Penn National Race Course and the Meadows Racetrack & Casino in Pennsylvania.
Te new mychoice Wallet provides Penn National’s guests with a secure, convenient cashless payment method on the casino floor, and this installation is part of an agreement that will see mychoice Wallet introduced at Penn National’s casino properties pending appropriate regulatory approvals.
“Te implementation of
Tat is the lowest volume recorded in a month since sportsbooks collected $150.8m in January, when online betting first launched on 22 January. Still, Michigan's online and retail sportsbooks have now accepted $1.99bn in wagers since retail sportsbooks launched in March 2020. Gross gaming revenue from online betting fell 21.6 per cent to $19.6m from $24.9m in June, pushing the state's combined win to $20.8m for the month. After promotional credits, $12.4m in taxable revenue remained from online bets, down from $16.8m in June. July's online revenue produced $1.1m in state and local taxes.
Sportsbooks have countered the loss in wagering with a gain in hold percentage, which is the money the house keeps after paying out winning bets. Te hold in July for online and retail sportsbooks was 10.1 per cent, one of only two full months with a percentage above 10 per cent since online betting launched. “Bettors interact with summer sports like golf and even the Olympics differently by placing more futures and novelty bets, which win less frequently than a conventional single-game bet on football,” commented Eric Ramsey, data analyst for the
PlayUSA.com Network.
mychoice Wallet at our casino properties is an important step in our ongoing initiative to deploy a new generation of cashless, cardless and contactless technologies (the 3Cs) to improve guest service and operational efficiency,” said Todd George, Executive Vice President of Operations at Penn National.
“By eliminating transactional friction, we can provide our guests with the convenience and experience they get across many other consumer-facing industries, which have already adopted similar funding technologies. Trough its integration with our mychoice loyalty programme, mychoice Wallet will also help us extend our connection with guests.”
At the conclusion of game play, CashClub Wallet technology enables guests to move funds back into their digital wallet where they can be held for future use or electronically sent back into a bank account.
New York
New York Mayor Bill de Blasio announced a new ‘Key to NYC’ vaccination mandate for indoor dining, entertainment and fitness on August 17. Casinos, including Resorts World NYC and Empire City Casino, sports stadiums, movie theaters and concert halls now require proof of vaccination via two official apps, a picture of a CDC vaccination card or a hard copy is accepted. Te mayor said: “New York City has one mission: defeat the delta variant and build a recovery for all of us. Te Key to NYC sends a powerful message that vaccination will unlock our city’s potential, and we’ll stop at nothing to save lives and keep New Yorkers safe.” Health Commissioner, Dr. Dave A. Chokshi, added: “Te Key to NYC will unlock many of our favorite activities. Vaccination makes every activity safer and this is a common-sense precaution.”
FLORIDA – Zitro USA recently introduced its 88 Link Lucky Charms and Wild Duels Progressive Multi-Game machines at Seminole Hard Rock Hotel & Casino Tampa. “Seminole Hard Rock Tampa welcomes these exciting new games from Zitro USA,” said Dan Ingster, Vice President of Slot Operations. “As one of the largest and most successful casinos in the world, we’re always looking to expand our award-winning gaming.”
“We are thrilled to continue to build on Zitro’s momentum at the Seminole properties with our newest addition of 88 Link and look forward to expanding our partnership with more great games in the near future,” said Mike Magrisi, Managing Director of Zitro USA.
Wire NORTH AMERICA
ARIZONA – Having been named as the official sportsbook for the Phoenix Suns earlier in the year, FanDuel has now revealed artists images of what the new sportsbook in the Footprint Center, the home of the Phoenix Suns, Phoenix Mercury and Arizona Rattlers, will look like. It will include an outdoor terrace over 7,400sq.ft with five betting windows and one VIP window, 40 HD TVs, a 35 foot video wall, an MVP room and 26 self-service betting kiosks. It will be outfitted with spacious lounge seating offering Phoenix Suns Arena will be fans’ one-stop-shop to enjoy Suns games and other sporting events around the world while placing wagers on the action. The FanDuel Sportsbook Lounge will be open daily for patrons to place wagers on a wide variety of events throughout the year.
US – Bally's has acquired Telescope, a provider of real-time audience engagement solutions for live events, gamified second screen experiences and interactive livestreams. Telescope's products and services will amplify the Bally's Interactive, Bally Bet and Bally Sports brands, enabling viewers and players to have an integrated experience that allows them to engage on a multitude of platforms and channels, including online and offline.
By delivering customised and interactive content, as well as social experiences, Telescope will connect with Bally's customers in provide opportunities for Bally's to attract a younger demographic and augment its customer base.
WIRE / PULSE / INSIGHT / REPORTS P21
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