Latin American companies simply aren’t used to M&A processes. They lack the detailed financials and due diligence documentation.
That’s why several potential deals stalled, not because the opportunity wasn’t there, but because both sides weren’t ready for each other.
Germany, and the UK - raise taxes, drive players to unlicensed sites, and end up with less tax revenue and more risk. It’s astonishing that policymakers keep repeating the same mistakes.
What about player behaviour? How is content preference evolving across the region?
Tere’s definitely convergence happening. In the past, Mexico and Brazil were largely bingo markets, but that’s no longer the case. Brazilian players now engage with crash games, slots, and Megaways titles, just like European audiences.
At the same time, there’s an oversaturation of content. Developers are releasing more and more games to keep up visibility, but that shortens the shelf life of each title. Ironically, the most enduring games, Book of Ra, Sweet Bonanza, Aviator etc. succeeded not because of volume, but because of originality and quality.
How are local suppliers competing with major international brands entering Latin America?
Local suppliers compete through focus and agility. A European or U.S. platform provider entering Latin America still makes most of its money elsewhere, so local operators inevitably end up low on their priority list. Tat’s led many operators to shift toward smaller or
regional suppliers who can deliver faster and adapt to their needs.
Te trade-off is that some local providers lack the technical depth or experience of larger ones. So the ideal model is collaboration; local operators understand the players, while international suppliers understand the regulatory and operational side. Together, they can bridge the gap.
Do you expect more M&A activity between international and Latin American firms?
Yes, but it’s been slower than expected. Large global operators can’t ignore markets like Brazil or Mexico, but entering them is challenging due to different languages, culture, and limited visibility into who’s credible locally.
At the same time, many Latin American companies simply aren’t used to M&A processes. Tey lack the detailed financials and due diligence documentation required by international buyers. Tat’s why several potential deals stalled, not because the opportunity wasn’t there, but because both sides weren’t ready for each other.
What’s the current state of responsible gambling awareness in Latin America?
It’s growing rapidly. For the first time, there’s a public conversation about player protection and underage gambling. In the early stages, influencers in some countries promoted betting irresponsibly, as a way to make quick money, and the backlash was severe.
Now there’s a recognition that operators must self-regulate to avoid overreaction from authorities. It’s crucial to remember that underage gambling doesn’t happen on regulated platforms, it happens on unregulated ones. Misplacing the blame only strengthens the illegal market.
Finally, if you had to name one market and one product vertical to watch in 2026, what would they be?
Mexico, without a doubt. It has the scale, demographics, and momentum to become the next big success story. As for verticals, I’d say sports-related gaming: products that blend sports and entertainment, appealing to younger audiences. Tat’s where the energy is shifting.
29
Page 1 |
Page 2 |
Page 3 |
Page 4 |
Page 5 |
Page 6 |
Page 7 |
Page 8 |
Page 9 |
Page 10 |
Page 11 |
Page 12 |
Page 13 |
Page 14 |
Page 15 |
Page 16 |
Page 17 |
Page 18 |
Page 19 |
Page 20 |
Page 21 |
Page 22 |
Page 23 |
Page 24 |
Page 25 |
Page 26 |
Page 27 |
Page 28 |
Page 29 |
Page 30 |
Page 31 |
Page 32 |
Page 33 |
Page 34 |
Page 35 |
Page 36 |
Page 37 |
Page 38 |
Page 39 |
Page 40 |
Page 41 |
Page 42 |
Page 43 |
Page 44 |
Page 45 |
Page 46 |
Page 47 |
Page 48 |
Page 49 |
Page 50 |
Page 51 |
Page 52 |
Page 53 |
Page 54 |
Page 55 |
Page 56 |
Page 57 |
Page 58 |
Page 59 |
Page 60 |
Page 61 |
Page 62 |
Page 63 |
Page 64 |
Page 65 |
Page 66 |
Page 67 |
Page 68 |
Page 69 |
Page 70 |
Page 71 |
Page 72 |
Page 73 |
Page 74 |
Page 75 |
Page 76 |
Page 77 |
Page 78 |
Page 79 |
Page 80 |
Page 81 |
Page 82 |
Page 83 |
Page 84 |
Page 85 |
Page 86 |
Page 87 |
Page 88 |
Page 89 |
Page 90 |
Page 91 |
Page 92 |
Page 93 |
Page 94 |
Page 95 |
Page 96 |
Page 97 |
Page 98 |
Page 99 |
Page 100 |
Page 101 |
Page 102 |
Page 103 |
Page 104 |
Page 105 |
Page 106 |
Page 107 |
Page 108 |
Page 109 |
Page 110 |
Page 111 |
Page 112 |
Page 113 |
Page 114 |
Page 115 |
Page 116 |
Page 117 |
Page 118 |
Page 119 |
Page 120 |
Page 121 |
Page 122 |
Page 123 |
Page 124 |
Page 125 |
Page 126 |
Page 127 |
Page 128 |
Page 129 |
Page 130 |
Page 131 |
Page 132 |
Page 133 |
Page 134
