10 QUESTIONS
TEN QUESTIONS WITH… Q1WHAT WAS YOUR FIRST
JOB?
Having studied Sports Science and Business, and with a burning ambition to be Jerry Maguire, my first job, outside of occasional work at the family business, was as a marketing executive at the England and Wales Cricket Board. With my office at Lord’s cricket ground there was no better place to be for a sports fan.
Q2HOW DID YOU
INDUSTRY? Growing up surrounded by talk of the cleaning industry, chemical manufacturers, equipment and hygiene in general, it seemed almost pre-ordained, even if I initially fought against it, with sport being my first love.
GET INTO THE FM Q3HOW DO YOU
STATUS QUO? The cleaning industry is very evolutionary as opposed to revolutionary. Even so, we have been a long time in getting to a place where thinking about what we put into the environment has become the norm. As a father to three young children, I am determined to build on the legacy of our last seventy plus years and to ensure that Cleenol works to deliver against our vision of a cleaner, safer world, without the need to resorting to greenwashing.
CHALLENGE THE Q4SINCE YOU STARTED IN
THE BIGGEST CHANGE THE INDUSTRY HAS SEEN / YOU HAVE OBSERVED? Over the last two years, the cleaning industry as a whole has been thrust positively into the spotlight, across all levels both from a technical perspective as much as from an employer / employee point of view with the industry being given first line worker (industry) billing. Possibly for the first time ever, it was ‘cool” to work here. The challenge now is to maintain that status, which
64| TOMORROW’S FM FM WHAT HAS BEEN Q6WHAT IS YOUR FAVOURITE FILM?
The Last of the Mohicans, not only a great film, but one with many messages relevant for today’s world.
Q7IF YOU COULD HOST
THREE GUESTS, DEAD OR ALIVE, WHO WOULD THEY BE AND WHY? As a sporting fan first and foremost, I would invite Clive Woodward, ex England rugby coach. He took England rugby from the amateur era through to the professional era.
A DINNER PARTY WITH
MOST ADMIRE? Satya Nadella, who changed the culture at Microsoft and made it more people orientated. He also stopped looking at competitors as competitors and turned them into customers.
INDUSTRY, DO YOU
In each issue we ask an FM professional the Tomorrow’s FM 10 Questions. This month we spoke to Sam Greaves, Managing Director and Owner of Cleenol.
given recent market research about how the UK is lapsing back into its old ways on personal hygiene, is sad to see and begs the question, have we learnt nothing from the last two years?
Q5WHO, IN ANY OTHER
I’d invite Henry Ford. His drive to insist on and deliver a continuously improving manufacturing process that made him able to offer everyone an affordable motor vehicle makes him a fascinating object lesson. Finally, I would invite the author, James Kerr. His inspirational book Legacy, which looks at the ethos that drives the All-Blacks team, is the foundation for the culture I have created for my life and for Cleenol as a workplace.
Q8ANY ADVICE TO
STARTING OUT IN THE INDUSTRY? Consider the responsibility you have, to position and represent the industry as one that protects lives for current and future generations and that through all our actions and decisions, we can determine whether the world those future generations inhabit is sustainable or not.
SOMEONE JUST Q9WHAT DO YOU THINK
FM INDUSTRY? My hope is that it retains its well- earned perception of being an industry of value, with a key role and responsibility that is recognised and rewarded as it should be, and that it becomes an industry of choice for future generations.
IS THE FUTURE OF THE Q10WHICH AREA
THINK COULD BE BEST TRANSFORMED THROUGH TECHNOLOGY? We have seen the industry increasingly automate itself, from remote monitoring and robots cleaning, to augmented reality training and service devices, if we consider technology as being IT and computer orientated, and this trend I am convinced will continue. What the industry needs to find, I believe, is the next real innovation in terms of packaging to make the delivery and dispensing of cleaning solutions truly sustainable.
OF FM DO YOU
https://cleenol.com
twitter.com/TomorrowsFM
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