FEATURE
GROWING YOUR BUSINESS
Focus your attention – A business owner’s time and attention can be stretched in so many directions that it’s hard to focus on the key tasks that relate to your business goals. A business coach will help you to organise your tasks and schedule, leaving your business well organised and efficient and giving you ample time to work on the next stage of business growth.
Make you accountable – Sometimes it’s hard to keep promises, especially those you have made to yourself. A business coach will challenge you to achieve the objectives agreed and help you to channel your efforts towards achieving them.
Push you outside your comfort zone - When there are difficult decisions to be made or tasks to be completed, it’s easy to fall back into the comfort zone where you feel safe and secure. For many business owners, this means working in your business when you should be working on your
business. A business coach will guide and support you beyond your comfort zone and push you to new heights, while also helping you develop your staff, allowing them to competently stand on the front line in your place while you’re working on growing the business from behind the scenes.
Two heads are better than one - Brainstorming ideas with your business coach can add a different perspective to your way of thinking. We all know that old saying, two heads are better than one, but a business coach can go far beyond that. A good business coach will explore your ideas from every angle, question your thinking, and provide alternative answers. This can often lead to finding better or more innovative solutions that you may not have previously considered. Ask any successful athlete what factors contributed to
their success, and most - if not all – will cite their coach as a primary influence. So why should it be any different in business?
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