INTERVIEW
‘What we do know, and know better than most, is about technology and how to identify the needs of our customers, deliver it and then ensure its always available’
In the current situation, with so many businesses now
either working remotely or having a dispersed workforce, data security has become more critical than ever. How can businesses protect themselves? “As well as providing enhanced technology and capability, we’ve got to make sure that it's secure,” continued John, “because all businesses have got a responsibility to protect sensitive information and data that they don't want anybody else to see, whether that be intellectual property, customer lists or personal information. “It would be a tragedy if this were compromised and
ended up on the dark web being offered to the highest bidder, for example. Since the outbreak of Covid-19, phishing emails and scams have increased considerably and unfortunately, this carries significant risk to organisations. Although most businesses understand the consequences of an attack or data breach, most of them don’t know how to prevent it. “So, alongside the main technology arm of the business,
we also offer managed cyber security as a service to make sure that the technology we provide is secure and regularly tested. “This includes securing data and information, making
systems as difficult to hack into as possible and training staff in security best practice.” Air IT has established a strong reputation as one of the
region’s leading IT solutions providers over the past 15 years. So, what does the ideal Air IT customer look like? John said: “Our ideal customer is a business that would
like to adopt technology and take the benefits that's going to deliver to them. “I think we're best at delivering service to companies
that employ between 20 and 500 people. “We're definitely not a big player like IBM, because we
want to build that relationship with the people and if you're too big, and if your customer's too big, it’s difficult to deliver the kind of personal touch I spoke about earlier. “We like to work with customers that are of a similar size
as us, have a great approach towards technology, a willingness to take advantage of innovative solutions and want to improve.” Technology has evolved at lightning pace over the past
30 years, with the landscape today looking a lot different to how it did at the start of John’s career. “It's chalk and cheese to be honest,” he said. “When I
started off in the 80s, after I finished my apprenticeship, I used to be the engineer that would run a radio station where we would be passing messages using Morse Code. “We'd be passing messages at 30 words per minute, if
we were lucky. To get from a position where we could send even 30 words per minute to one where we regularly deliver gigabytes of data per second is quite a transformation.
business network May 2020 31
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