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Contents ACCESSORIES


22 PureCare Continues Its Focus On Innovation With New Pillow And Protector Introductions


26 Malouf Touts Supima Bed Linen Collection And Expands Popular Pillow Line


27 Customatic Adjustable Bedz Introduces Multifunctional Room Caddie Table


MATTRESS


34 Therapedic Rolls Out Updated Tommy Bahama Line


COVER STORY


10 A New Vision For The Future Of Spring Air


FEATURES 8 Editors’ Picks


14 Social Media 20 Product Focus 32 Q & A 45 Special Feature 46 From the Publisher


DEPARTMENTS MARKETING


16 Protect-A-Bed Introduces New Programs Designed To Boost In-Store Traffic And Sales


17 Blu Sleep Introduces New Pillow Merchandising And Delivery Program


18 Talalay Global Launches Broad Marketing Initiative To Drive Demand For Talalay


19 Beautyrest Partners With Sleep Expert For A New Campaign Focused On Performance


6 Sleep Retailer / Summer 2017


34 Marshall Mattress Launches Showroom At Summer Las Vegas Market


35 Modway Brings Its Success To Retail Stores Nationwide


35 Englander Adds New Platinum Series To Tension Ease Collection


36 KYMDAN Introduces Its Natural Latex Sleep Products To The US Market


37 Boyd Unveils A Variety Of New Innovations At Las Vegas Market


38 Spring Air Adds New Hybrid Designs To Popular Chattam & Wells Series


38 E.S. Kluft & Company Gives New Look To Airloom Preferred Collection


39 Classic Brands Targets Younger Consumers With New X-Bed Collection


39 Diamond Mattress Moves To Accelerate Growth By Expanding Boxed Offerings


40 Eastman House Debuts The Founders Collection Mattresses


40 Blu Sleep Unveils New Air Pod Technology For Adjustable-Friendly Italian Foam Mattresses


41 COCO-MAT Delivers Inventive Sleep Products Made From All-Natural Materials


41 Symbol Grows SleepFresh Series With New Looks And Technology


42 Customatic Introduces Specialty Mattress That Delivers Complete Sensory Experience


42 Serta Launches New Mattress-In-A-Box Program For Retailers


43 Kingsdown Delivers High Quality At Affordable Prices With New Prime Collection


43 Eclipse International Highlights New Quality Procedures With Latest Collection


44 King Koil Delivers New Competitive Advantage With The World Extended Life Collection


28 Fashion Bed Group Brings Innovation To Las Vegas Market


29 The Specialty Sleep Association Showcases Innovative Sleep Accessories


29 Sleep & Beyond Showcases All-Natural Top-Of-Bed Products


30 Vispring Pushes The Limits Of Luxury With New Adjustable Base


4 5


LAS VEGAS


MARKET GUIDE SEE PAGE 2


ADVERTISERS IN THIS ISSUE 9


Colonial LLC colonialllc.com 336.862.7380


7 Eastmanhouse/


Eclipse International eclipsemattress.com eastmanhousemattress.com 800.BEDSHOP


International Market Centers imcenters.com 702.599.9621


Kingsdown, Inc kingsdown.com 800.800.1353


3 Modway


modwayfurniture.com 609.256.9000


24 PureCare purecare.com 973.571.0170


15 Reverie Sleep Products reverie.com 617.497.6941


29 Specialty Sleep Association sleepinformation.org 559.868.4187


48 Spring Air International springair.com 617.884.2300


46 Suite Sleep suitesleep.com 303.449.4135


31 Sustainable Furniture Council sustainablefurnishings.org 252.368.1098


33 Therapedic International therapedic.com 800.314. 4433


23 Tyler Net, Inc. tylernet.com 727.536.5588


47 Wright Global Graphics wrightglobalgraphics.com 800.678.9019


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