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Editors’ Picks 2 Following a widely


Publisher .............................Christopher Schriever chris@bluehouse.us


acclaimed industry 1 When a blanket is too much and a sheet is


not quite enough, HomTex’s new DreamFit Degree 6 quilted ensemble is the perfect answer. Made from Micro Tencel and Supima, the bacteria- and allergen-resistant sheet ensemble delivers valuable comfort benefits. The temperature regulating Micro Tencel moves and releases excess moisture to create a dry sleeping environment that feels softer than silk, while the American grown Supima cotton ensures the fabric is both comfortable and durable. The Degree 6’s patented design consists of a fitted sheet, a quilted top sheet and two pillow shams that are quilted on one side for fashion and flat on the other for function.


launch, the Fashion Kids Collection by Fashion Bed Group is now in stock and ready to distribute. This series of imaginative youth-focused designs includes a dozen bed styles in the latest juvenile design trends, including upholstered headboards, multi-functional storage beds and sleek metal beds. Available in a variety of eye-catching color options, the line-up ranges in retail price from $149 for headboard only to $699 for a conveniently coordinated ensemble with two upholstered nightstands. Additionally, the majority of the offerings are duo-panel pieces— making them inventory friendly and easy to merchandise.


Managing Editor ...............................Gretchen Kast gretchen@bluehouse.us


Editor..........................................Brooke S. Pisarsky brooke@bluehouse.us


4 From its unique beginnings on Kickstarter


to its fast-tracking success in the bedding world, REM-Fit’s ZEEQ pillow is redefining what pillows can be. In addition to the ever-popular ability to track sleep metrics like motion and snoring volume, and analyze data like diet and exercise that influence sleep patterns, ZEEQ also provides wireless music from a sleeper’s preferred source to assist with sleep induction. Merging state-of-the-art technology like a sleep timer, smart alarm and snore-alert vibration with luxurious comfort, REM-Fit’s ZEEQ goes above and beyond simple pillow status.


Sleep Retailer / Summer 2017


experience, TylerNet’s Smartwerks has epitomized the very idea of what a cloud based POS system should be. Created to complete sales faster and with fewer errors, Smartwerks offers enormous flexibility allowing retailers to go mobile, accept multiple forms of payment, reserve items and process more than just carryout sales. But Smartwerks isn’t just a POS system; it provides a comprehensive collection of analytical tools, and also aids retailers in tracking inventory, customers and employees— giving business owners the opportunity to make smarter business decisions while also creating better relationships.


5 Based on decades of


new ways to introduce their customers to power bases, Reverie’s 1M Foundation is an approachable option at an entry-level price point. This flat foundation is equipped with a host of high-tech features that can be found in the company’s more advanced adjustable bases, including Bluetooth connectivity, under-bed lighting and full body massage. With dual frequency massage motors and 10 intensity levels, the base delivers a relaxing experience that improves circulation and enhances sleep quality. Powered by a wireless remote and touting upholstered gray styling, the 1M Foundation will fit seamlessly into any bedroom setting— making it a valuable upgrade for any consumers who are new to the power base category.


3 For retailers looking for


Creative Director ........................... Elinor Van Dyck elinor@bluehouse.us


Marketing Manager ........................ Elaina Hundley elaina@bluehouse.us


Design & Print Firm ...............................Blue House bluehouse.us


Web Manager ........................................Blue House bluehouse.us


Providing bedding retailers with information and insights on a variety of Mattress and Bedding products. Since 1995.


the highest quality latex option for mattresses and other sleep products, Talalay latex has generally been out of reach price-wise for those on a budget. Not so anymore with the introduction of Classic Brand’s competitively priced, three-bed Urban Loft Balance Collection. By using strategic, globally sourced Talalay latex and bulk purchasing, the company is able to offer a premium material at a more promotional price point, giving retailers the opportunity to better compete with both high-end businesses selling latex mattresses, as well as online retailers peddling a lower-quality product.


6 Long believed to be


Visit / fashionbedgroup.com, homtex.com, reverie.com, tylernet.com, rem-fit.com and classicbrands.com 8


Sleep Retailer is published quarterly by Blue House Design, LLC and is mailed to more than 16,800 mattress and home furnishings retailers nationwide. © Copyright 2017. All rights reserved. Address correspondence to: Editor c/o Sleep Retailer, Blue House, 2168 Wisconsin Ave, NW, Washington, DC 20007. The views expressed by the editorial staff of this publication are their own, and do not necessarily represent the views of the advertisers or their agents. Sleep Retailer is an independent trade publication. Sleep Retailer neither takes sides nor declares a preference for any one manufacturer, supplier, technology, process or solution. Instead, we try to provide neutral information concerning mattresses and related products. Advertising space is available. Press releases or information about your company should be submitted to our editorial team for inclusion as space allows at info@sleepretailer.com.


CIRCULATION NOTICE: Sleep Retailer will print 19,000 copies of Sleep Retailer. It will be mailed to our current list of more than 16,800 home furnishings retailers, buyers, owners and managers. We do not subscribe to a circula- tion auditing service but we are ready, willing and able to provide advertisers certification of mailing as reported by the US Postal Service.


Sleep Retailer: ISSN 2163-7571 sleepretailer.com


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