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SECTION SPONSOR


MARKET OPPORTUNITIES


“However, when you also factor in the length of time it takes to physically get an engineer out to a wind farm, which is often a round trip of several hours, the window of opportunity available to undertake any maintenance is very narrow indeed. Our Habitat structure will mitigate the weather risk and enable engineers, once on-site, to work unhindered in a controlled environment, potentially returning a minimum of 1-2% increase in annual energy production.”


However, innovation is not the only way to make use of market opportunities. It is important to keep in mind that if a service or product is required in the supply chain then your company needs to provide that at some difference to the competitors. This can range from price or service through to making it simplifying your offering for the client, market intelligence is the key.


HEADLINE FIGURES APPEAL The headline figures are appealing to any SME who is working in the area or looking to join the supply chain in the East of England. One example headline is £2 billion investment in the region from East Anglia Offshore One. So, what opportunities will this present? Engineering companies, vessel operators, electrical engineers, logistics and a whole raft of softer support services can find opportunity in the sector.


LE MARK GROUP


Le Mark Group are based in Cambridgeshire and therefore looked to OrbisEnergy to assist them with the development and trials of a new piece of Personal Protective Equipment (PPE) that they were looking to launch to the market. The ‘Dirty Rigger’ heavy duty gloves are designed specifically to meet the demanding needs of workers in the offshore energy industry.


Steven Exon of Le Mark Group states that “We have been impressed with the support from OrbisEnergy on two levels. Not only was the grant application process very straight forward, with help available at every stage, but we have also benefitted from the relationships the OrbisEnergy team enjoys within the offshore industry.” He goes on to comment that “In our case Richard Salmon brokered an opportunity with one of the country’s leading access and maintenance companies for the offshore energy sector and arranged for their engineers to test our gloves in the field and provide feedback. Such feedback, prior to agreeing the final design has proved invaluable.”


The two case studies covered here show how companies at different stages of development in the supply chain can both exploit market opportunities. Both these examples show innovation at the core of identifying market needs and exploiting them.


The key is identifying the potential opportunities, building intelligence on the industry and speaking to wind farm developers and tier 1 contractors. Armed with this information companies can innovate or offer a point of difference.


Centres such as OrbisEnergy offer the perfect place to speak to companies or to learn more about these opportunities through trained and knowledgeable business development staff employed at the centre.


OrbisEnergy Click to view more info


www.windenergynetwork.co.uk


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EAST OF ENGLAND SPOTLIGHT ON


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