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gregory moves to fi tness fi rst
Rob Gregory has been appointed to the
newly created role of global member
experience director at Fitness First.
The new post is to be “guardian of the
member experience, from the point of
joining through the rest of the lifecycle
of the member,” says Gregory.
“My appointment follows a clear
strategic directive to increase the focus
and resources on the member journey
and move to a customer-centric business
Clare Kennedy leaves CLS model,” he continues. “We’ve developed
the best sales system in the industry
cls ceo starts
and our objective is to do the same in
terms of the member experience. We Rob Gregory: Fitness First’s new
new venture
already have a number of key initiatives ‘guardian of the member experience’
underway and I’m looking to build on
After 10 years as CEO of CLS, and these in order to develop a unique Gregory ran his own consultancy
having handed over to new MD John member proposition. company, Lifetime Health Ltd, from
Oxley, Clare Kennedy is leaving to “I’m very excited about the role – it’s 2001 to 2007, during which time his
form a new partnership. a great opportunity and a perfect match clients included The Retention People
Working with her brother Chris for my skill set and interests.” and The Leisure Database Company.
Kennedy, an experienced golf club
and food and beverage outlets
manager, and with over 30 years’
indoorcycling’s new emea team
experience between them, they will
be taking on development projects, Recent re-branding of The Indoorcycling Graham Stoney joins as director
interim management and business Group has initiated the formation of of education for ICE (Indoor Cycling
modelling for both local authorities a new Europe, Middle East and Africa Experience) and Stacey Jacques has been
and private sector clients. (EMEA) team based in the UK. re-positioned as EMEA offi ce manager
She says: “I am going to miss The strategy for the team is to focus its and international co-ordinator.
my wonderful CLS colleagues, but commitment to the expansion of product Says Warren: “This is an exciting
Chris and I have worked together distribution throughout the region. development for us. We now have a
before and, with complementary Gary Warren, formerly sales director strong team working together which
skills, we are an ideal partnership for for the UK, is now heading up the team shows our level of commitment to
organisations looking at development as director of EMEA. After seven years growth in these markets. The group
and business recovery needs.” with the company, based predominantly intends to lead the way in the evolution of
in Germany, he welcomes the addition indoor cycling by pushing the boundaries
of two new UK appointments. in product innovation and development.”
in b
brabants to advise at matrix optimal appoints boxer cluett joins alliance
Wayne Jones and Janette Rose join The Optimal Life Fitness Group has Paul Cluett has joined Alliance Leisure
Olympic kayaking gold medallist Tim appointed ex-professional and world as commercial director.
Brabants as the latest recruits to the champion boxer Stevie Smith to teach A management consultant with
team at Matrix Fitness Systems. its new boxing instructor course. more than 20 years’ experience in the
Jones and Rose took up new roles Smith will take on the REPs- leisure industry, Cluett will provide
as service manager and brand manager accredited Performance Boxing commercial and legal support to the
respectively in October, and Brabants Instructor Course, one of the group’s design and build arm of the team,
joins the Matrix Advisory Panel. two new CPD courses being added to and will oversee Alliance Leisure’s
Jones has over 20 years’ experience its portfolio for 2009. Its other new partnering of more than 40 leisure
in customer service, while Rose course is Olympic Weight Lifting for centres across the UK.
joins Matrix after four years with Fitness Professionals. Cluett spent more than four years
Technogym as B2B direct marketing Both will be demonstrated at the as a director of Quality Leisure
manager. Brabants’ role on the company’s 2009 Educational Launch in Management (QLM) and was
advisory panel is to provide business London on 22 January. Call +44 (0)20 previously MD of facilities operator
expertise to customers. 7731 3133 for free tickets. Parkwood Leisure.
24 Read Health Club Management online january 2009 © cybertrek 2009
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