editors’
Publisher
..........................................................Christopher Schriever
chris@bluehouse.us
Editor
...................................................................Gretchen Kast
gretchen@bluehouse.us
Editor
...........................................................Brooke S. Pisarsky
brooke@bluehouse.us
Creative Director .......................................... Katie Piwowarczyk
katie@bluehouse.us
Design & Print Firm................................................... Blue House
bluehouse.us
Bedgear’s innovative Advanced Performance Pillows are made from responsive BOOST foam and feature high-performance Dri-Tec, Air-X and Ver-Tex technologies to maximize airflow, ensure temperature control and provide an instant cool touch surface for the most comfortable night sleep.
Carolina Mattress Guild’s new CRaVE Collection is made up of 14 mattress models at sought-after price points, utilizing an easy-to-understand Good-Better-Best step-up program (including foundation and comfort layer upgrades) to help retailers maximize their sales.
Paramount recently updated its three-bed Back Performance MX Gel collection to incorporate a newly engineered knit cover by Innofa. This unique, patent-pending design is created out of one piece of panel tick, providing a tailored look and modern border treatment—without the curved lines or pulled fabric of a cut-and-sewn cover.
Web Manager........................................................... Blue House
bluehouse.us
Providing bedding retailers with information and insights on a variety of Mattress and Bedding products. Since 1995.
Simmons’ new
SleepSells.com is a one-stop information hub for the retail
sales community. Housing a multimedia mix of content—including behind-the-scenes looks at emerging products and technologies, industry and consumer trends and retail best practices—this new site provides RSAs with relevant information they can leverage to strengthen their pitch. The first of its kind,
SleepSells.com connects the RSA directly to the manufacturer with sharing and comment features that allow for two-way conversations among RSAs, Simmons Retail Account Specialists and Simmons leadership.
The revolutionary design of Boyd Specialty Sleep’s Broyhill Cube system offers advanced customization without the use of machinery or electronics. Each bed in the collection features 12 to 18 separate cubes (made from two different comfort materials) within a high-density foam perimeter, allowing the consumer to flip and rearrange the feel and support of the mattress to their individualized comfort preferences.
BEDROOM is published quarterly by Blue House Design, LLC and is mailed to more than 16,800 mattress and home furnishings retailers nationwide. © Copyright 2015. All rights reserved. Address correspondence to: Editor c/o BEDROOM, Blue House, 2168 Wisconsin Ave, NW, Wash- ington, DC 20007. The views expressed by the editorial staff of this publication are their own, and do not neces- sarily represent the views of the advertisers or their agents. BEDROOM is an independent trade publication. BED- ROOM neither takes sides nor declares a preference for any one manufacturer, supplier, technology, process or solution. Instead, we try to provide neutral information concerning mattresses and related products. Advertis- ing space is available. Press releases or information about your company should be submitted to our editorial team for inclusion as space allows at
bedroom@bluehouse.us.
CIRCULATION NOTICE: BEDROOM will print 19,000 copies of BEDROOM. It will be mailed to our current list of more than 16,800 home furnishings retailers, buyers, owners and managers. We do not subscribe to a circula- tion auditing service but we are ready, willing and able to provide advertisers certification of mailing as reported by the US Postal Service.
Shifman’s two-sided, hand-tufted Master’s Collection combines luxury components and handcrafted quality with a modern, tailored aesthetic. The top-of-the-line Chagall bed is designed with high-end natural materials—including a premium hand- crafted innerspring system for long-lasting support, layers of natural temperature-regulating cotton, conforming natural latex foam and a double layer of premium plush pashmina cashmere and Joma wool topper for added comfort. With new fabric constructions and designs, complimentary borders, deluxe specialty tape and 18-carat gold corner guards, the Chagall stands out on any retail floor.
6 BEDROOM / Winter 2015 BEDROOM: ISSN 2163-7571
bedroomretailers.com
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