PREMIER PARTNERS MAXIMISING MEMBERSHIP
Businesses who want to get the maximum amount of benefits from their Chamber membership should consider becoming ‘Premier and Premier Plus’ members. Under this scheme – which is open to all Chamber members – a wide range of additional opportunities and support services is available. These additional services include a marketing health check at the member’s premises, free access to eight sector specific events each year, and member-only invites to specially arranged policy events. A full list of benefits can be found on the Chamber website at
www.birmingham-chamber.com
Casino’s city connections M
alaysian multi-national corporate Genting is poised to start work on its new Las Vegas-style casino development at the National Exhibition
Centre (NEC). The company - one of the UK’s largest casino operators,
operating at more than 40 sites, including Birmingham’s Star City complex – is due to start work on the project next year. In the meantime, Genting has been busy rebranding its UK casinos, including the former Midland Wheel Club in Edgbaston, now known as Genting Edgbaston (pictured). The casino is housed in a three-storey Victorian building on the
corner of Norfolk Road and Hagley Road, and recent improvements have included the refurbishment of the first floor, to include a dining room and VIP lounge. Genting Edgbaston also has a new manager, Carol Summers,
formerly the manager of Genting Club Reading. In Malaysia, Genting has a host of interests, including leisure and hospitality, power generation, oil palm plantation, property development, retail, bio-technology and oil and gas sectors. The company is the owner of Asian cruise business ‘Star Cruises’, and among its best known brands is ‘Resorts World’, which operates resorts and casinos in Malaysia, the Philippines and Singapore.
Back in the UK, the company is the shirt sponsor of Premier League Aston Villa, Birmingham’s top football club. Genting executive deputy chairman Peter Brooks said: “The English Premier League is the pre-eminent football league with a vast international following – while Genting is a leading leisure and hospitality group also with a huge international presence. Importantly, we have been associated with Birmingham since the 1970s and look forward to strengthening our relationship with this great city.”
Taking a gamble: the Genting Edgbaston casino Asperity opens
Birmingham base An employee benefits company, one of the largest of its kind in the UK, has opened an office in Birmingham. Asperity Employee Benefits’ new base in the Midlands is in Newhall Street, in the city centre, where it has created half a dozen new jobs. Employee benefits is a way of helping cash-strapped businesses replace annual pay rises with discounts on shopping and services, including childcare vouchers.
14 CHAMBERLINK OCTOBER 2012 New office marks 10th anniversary
Bromsgrove-based employee benefits specialist Johnson Fleming has opened a new purpose-built service centre. The George Road firm will house its customer service
team in the new building, the opening of which coincides with its tenth anniversary. Simon Fletcher, client relationship director at the firm,
said: “Johnson Fleming was founded on the belief that we could provide great service and support to the employee benefits programmes of our corporate clients. This investment is testament to that. We are investing in technology and the future and our values remain as strong today as they did ten years ago.”
The interior of Johnson Fleming’s new customer service centre
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