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Go Back to www.IndependentRetailer.com COMPANY SPOTLIGHT Screamin Dealz’


For Discounts continued from cover


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PIONEER TRADING CO. Proudly Serving the Industry Since 1976


4115 W. Lawrence Ave.,Chicago, IL 60630 Ph 773-286-1448


Visit us at: www.pioneertradingco.net Among the product deals is


$2.00 Each $2.50 Each


an assorted sunglass pack of 144 pairs, wholesaling for $90 or $0.62 apiece. Offered with a counter display that holds 12 pairs, these assorted frames, col- ors and styles make for a great impulse buy. “Our sunglasses are offered with a lifetime guaran- tee. All are UV 400 protected, and come with polycarbonate lenses,” notes Bartholio. Like many sunglass wholesalers, Screamin Dealz claims to stay up on the latest fashions, many times getting ahead of trends and being a trendsetter in the indus-


try. Bartholio pointed out some up and coming trends. “Wider lenses will continue to grow in popularity,” he notes, “and as always, those streamline sports sunglasses will sell well.” It was no surprise that like many other sunglass wholesalers forecasted, Screamin Dealz found that Avia- tor styles were still a hot trend for the 2012 season. Other great buys include


disposable and refi llable bu- tane lighters that start at $0.15 wholesale, men’s and women’s fedora hats for $2 wholesale, and supplements wholesaling for $0.50 and up. “We sell items at 40 to 50 percent their retail value,” Bartholio explains. “For instance, an item that costs $5 retail, we sell for $2.25 whole- sale.” With no minimum order, retailers can mix and match from Screamin Dealz merchan- dise categories and stay within a reasonable budget. “We are a leading stop for many dollar store retailers looking for great deals and a variety of items,” adds Bartholio. While prices and products are


Screamin Dealz’ specialties, the company has also taken the time to focus on POP displays to help retailers market their purchased items in their stores. Similar to the company’s counter display


continued on page 111 110 May 2012 INDEPENDENTRETAILER


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