year round at the price some independents are charged for the stock.
Ellenbray David Chedgy I believe that it will be an extremely challenging period with multiples discounting stock and Internet companies all vying to achieve market share.
Final Frontier Julian Shelford It is always a crucial time of year, and only in January can we really say how we have done. There are a lot of exciting lines coming out between now and December, which is really good, the problem is the delay of some key lines coming out means there will be a log jam all at one time and the question is will they go for all of the products or choose! It hasn’t been a terrible year, we work hard all year round and lucky we have some perennial lines, plus we are pushing the Internet and developing this area.
Gems Gifts Adrian Lewis Its been awful this year and I thought last year was tough! With the current government’s economic approach being one of cuts, cuts, cuts this is having a dramatic negative impact upon families, even those with a small disposable income are extremely cautious and spend only if it is a necessity. The government should be throwing money at small businesses to support stability let alone growth. Additional incentives such as reduced VAT, small
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business fund, independent retailer high street action plan should become a high agenda, before it is all lost forever. The banks that contributed significantly to this crisis whom are still posting massive profits should be forced to lend to struggling businesses to keep them afloat even in the short term if that’s what it takes!
CM Gifts and Collectables Michael Richards Last Christmas was not so busy compared to the previous two. And as the start of this year has been disappointing the stock levels for Christmas period will be limited and tight! It’s not what we want but the only way to survive.
Bambolina Cate O’Neill Really not sure how it’s going to go. It will be busier than now but won’t be record breaking! I’m being cautious over purchasing as I don’t want to be left with too much 2011 stock.
Just Williams Toys Vicky Brown So far this year has been good for us, one of our stores is up 2.5 per cent and another up 12 per cent. We have also opened a new store, which so far has shown promising signs! So yes I am being optimistic about the last quarter.
Toyjeanius Jean Spalding The snow last December really hit us as people weren’t prepared to risk ordering online
knowing that their parcel might not arrive in time. We are fairly optimistic this year as we’ve already had Christmas orders and those people we’ve spoken to seem keen to shop earlier than normal just in case we have bad weather again.
Harburn Hobbies Bob Baird The bad snowy weather in our region over the last two winters severely disrupted normal Christmas trading much more than the economic slowdown. Now it looks like another bad winter is ahead (due to lack of sunspot activity) - hope not!
Wise Owl Toys Mark Stewart Trading usually holds up pretty well because parents tend to keep spending for Christmas – thankfully!
Earlywhirly Carolyn Strand We are gearing up ready to go! We have new warehouse facilities, better delivery services and are just hoping the weather is kinder this year. Even with the weather last Christmas, we got everything where it needed to be. We are very confident it’s going to be better than ever and a lot of hard work, but very much worth it!
Kidditoona Toys Jacqueline Ryde We have a new company name, expanding our range of products and new website therefore quite an exciting time for us. We are looking forward to driving our business forward.
The Giggling Giraffe Damian Claydon We have had a very good summer season and are optimistic the ‘golden quarter’ will be better than last year - as long as stock is available and the weather doesn’t hamper shoppers to our ‘bricks & mortar’ store!
Toys and Interiors Lisa Thomas We have increased our product range, online selling platforms and internal systems to be able to process and receive orders quicker, so we are hoping for a bumper Q4.
Toyworld 21
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