automatic data capture
point of sale
specific sectors. We launched a healthcare portal in 2010 that stores all the resources resellers need to work in this important and rapidly expanding vertical and supports our partners as they move into previously unchartered territory.
While resellers’ needs and expectations develop as they increasingly benefit from the opportunities the value-added distributor is working to create, it is important to assemble the right expertise and resources internally to offer advice and pre-sales support to resellers. In 2010, ScanSource greatly increased the number of people in
“
“Meeting needs is the
role of the value-added distributor, but by no means its only responsibility. At ScanSource, we’re continually looking to create opportunities for resellers by making it easier for them to do business in specific sectors.”
customer-facing roles in all areas of the business in all geographies: we made sure we are in the best position to meet the needs of a growing number of resellers, while providing them a platform on which to build. Further resources will be added in 2011 to support reseller growth.
Responding to growing needs To respond to the growing needs of the channel, ScanSource is set to roll out more programmes and launch more tools over the next few months. For example, we have already launched a POS microsite this year: just like the healthcare portal, this
www.itrportal.com
offers resellers one central location to find all the information they need to work in the vertical, while also showcasing the products and complete solutions that will help resellers serve POS sub-verticals with ready-made, easy-to-install bundles.
At ScanSource, we feel the future has an extremely positive outlook for the
channel. Distributors must, however, find the best ways to engage with resellers and to reinvest to bring about further success. In 2011, ScanSource Europe will continue to invest in resources, tools, programmes and events, while continuing to improve our existing offer to ensure we create as many opportunities for resellers as we can.
Access ScanSource Europe’s initiatives by using the following links:
Partner Tour
www.partnertour.eu SUMO
www.sumopartner.com
AppSource
www.myappsource.com
Healthcare Portal
www.scansourcehealthcare.eu POS Portal
www.scansourcepos.eu
IT RESELLER – MARCH 2011 15
COMPANY NEWS
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