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question of the month


World air cargo traffic contracted by 5.9 percent in 2008 and 14.1 percent in 2009: When do you forecast that the industry will return to the levels seen in 2007?


DAVIDYOKEUM


Founder and president, WCA Family


TheWCA Family of Logistics Networks acts to provide its members in the independent forwarding communitywithmore opportunities to increase business and expand into newmarkets.WCA Family founder and presidentDavid Yokeumsays thatmost of the organisation’s 3,074 members spread across 165 countries did not see their business levels subside in 2009. In fact many sawan increase – so talking about a business ‘comeback’was not a true option. “For a number of reasons


ARNALDORUIZ


Assistant generalmanager commercial development, Hartsfield-Jackson Atlanta International airport


we viewthe business entirely differently than themultinationals,” Yokeumsaid. “Most of our members – Iwould say upwards of 80 percent – sawa record year in 2009 and that really caught us all by surprise. Their business neverwent away…in fact, for many it increased.Whenwe askedwhy, ourmembers said that the telephonewas always ringing and the shipperswere coming to themasking howthey could bemore efficient in their transportationmoves. “When the shippers talk to ourmembers they are


“The sea is calmand 2010 is a year they are all looking forward to with a great deal of excitement.”


Hartsfield-Jackson Atlanta International airport is the world’s busiest air gateway, servingmore than 88 million passengers annually with non-stop services operating to 156 US destinations andmore than 80 international destinations in 50 countries. In terms of its cargo throughput, Hartsfield-Jackson remains a resilient hub of global economic activity. More than 200million people – 80 percent of the US consumermarket – livewithin a two-hour flight or one day of transport by truck of the airport. Thirteen all-cargo carriers operate at the airport. Arnaldo Ruiz, assistant


talking to owners, not salesmen.WCAmembers are local peoplewho knowthe industry,who are not hampered by huge fixed assets and overheads. These companies could provide an immediate, farmore flexible solution…rather than trying to force one into an existing system. Andwe don’t always hear ‘cut back, cut back’proposed as a solution by ourmembership. “I amstunnedwhen I hear the amount of optimism


fromourmembers for the future – especially from those in growth areas like India and China, even in Africa. Certainly, some of ourmembers have suffered, but the sea is calmand 2010 is a year they are all looking forward towith a great deal of excitement.”


generalmanager commercial development at Hartsfield-Jackson, states: “Our goal at Hartsfield-Jackson is that cargo volumewill return to the 2007 level in 2011. We remain optimistic that itwill continue to rebound throughout 2010. Cargo volume through January 2010was 12.1 percent higher than the samemonth last year and Februarywas up by 14.5 percent. “Even during theworldwide economic slowdown in


“Our goal at Hartsfield- Jackson is that cargo volume will return to the 2007 level in 2011. We remain optimistic that it will continue to rebound throughout 2010.”


2009, Hartsfield-Jackson added two newinternational cargo airlines, Singapore Airlines Cargo and GreatWall Airlines, both ofwhich are operating B747-400 freighters that are boosting the cargo flowinto our air freight facilities. Other airlines have addedweekly flights into Atlanta. “These successes are helping to build Hartsfield-


Jackson’s recognition as not only a highly efficient passenger airport but also a leading cargo airport.”


AIR LOGISTICSCHINA 43


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