THINK WORKFLOW THINK SUB-RENTAL THINK DYNAMIC
CODEX products are firmly established at the very high-end as a first choice storage and workflow solution used by Marvel and for Disney+ The Mandalorian, for example. The CODEX storage and workflow ecology has it all - robust, elegant, efficient, secure and fast.
Because CODEX products and solutions are so good they have also carried a premium cost, but with Dynamic Rentals’ involvement this cost is set to reduce and open up the CODEX workflow protocols and benefits to a broader user base.
“What we saw with CODEX was a premium, gold-standard workflow and an opportunity for DYNAMIC to take a step into this world and make that great workflow a lot more available on a global basis. This is what we do. This is who we are. The CODEX partnership is a natural progression” Austin Rios, CEO, Dynamic Rentals
DYNAMIC ON DATA
AUSTIN RIOS, Chief Executive Officer (AR) We define DYNAMIC as a progressive, ever-evolving solutions provider in the film and high-end television industry. As business opportunists we’re always looking for gaps to try and fill needs. We approach the challenges our customers face differently. Traditionally you’ve got to capitalise a lot of high-end equipment. Working with both the vendor and the customer, we disrupt the market. We make the product available and affordable.
BRANDON ZACHARY, Chief Operating Officer (BZ) This is what we did with the sub-rental market. Before DYNAMIC entered the market, the sub-rental model was very inefficient and expensive. We created those efficiencies and passed on the savings and with CODEX we’ll be able to offer that on the workflow side.
Eduardo Eguia, DIT on Disney’s The Mandalorian, Seasons 1 and 2:
“Seeing the difference in media processing between seasons 1 and 2, when HDE became widely available was fantastic. HDE helped the workflow tremendously, not only to speed up the process of managing the media but by improving the turnaround time to get the CODEX capture drives back to the Camera department for reuse.”
Jon Rocke, Dailies Colourist at Fotokem on Disney’s The Mandalorian, Season 2:
“FotoKem could deliver the turn-
overs [of ARRIRAW at 50-60% of the original size] quicker with the nextLab system, since the files were effectively smaller by 2:1 in data footprint.”
www.dynamicrentals.com
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