LIVE TV
GENRE REPORT
LIVE TV
Live event TV has been one of the
sectors worst hit by the pandemic. But the strictures of
lockdown have also released a wave of creativity and
innovation that could transform the way
events are covered for years to come. Tim Dams reports
N 46
televisual.com Spring 2021
ecessity is the mother of invention’ runs the old saying – and it’s one that has proved truer than ever for the Covid-19-battered live events business.
Anyone involved in producing live event TV –
sport, music, awards, ceremonial etc – saw their business grind to a halt when the first Covid-19 lockdowns were announced in March 2020. Thanks to ongoing social distancing rules, the live
event TV business continues to be one of the worst hit. Many talented, experienced people have lost work, jobs and income through no fault of their own. If there is any upside about the impact of the
pandemic on the live events sector, it is a wave of innovation that has swept through the live events
business in the past year, with producers and talent experimenting both with creative form and technology to deliver coverage of events. Unable to perform at live events, musical
performers and their producers have sought new ways to engage with their audiences. Leading awards ceremonies have reinvented themselves for the Zoom era, as have major ceremonial events. Sports producers and broadcasters have
accelerated their adoption of remote production technology to deliver match coverage safely and effectively. And theatre companies have turned to gaming technology to help reach locked down audiences. In each case, the live production business has learned tricks and techniques that they will carry on in a post pandemic world.
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