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p38 BKU-DEC20 Kbsa - HiB_bku 02/12/2020 13:01 Page 38


INDUSTRY UPDATE


Degree students soak up bathroom design knowledge with live project sponsored by HiB


inspiring the next generation of product designers. As part of the collaboration, HiB has sponsored the university’s Interior


L


Design, Furniture Design and Product Design degree courses which are delivered by the University’s Wolverhampton School of Art. Steve Kaye, Marketing Director for HiB and in-house Product Designers


Dan Cook and Rob Stiff visited the University to host a presentation which offered an insight into the bathroom industry, HiB’s position as a manufacturer and current trends. Students were also given a brief to produce a product concept that pushes the boundaries of innovation and goes beyond conventional design. The brief offers the students the opportunity to explore ideas that could complement any of HiB’s mirror, cabinet, accessories and HiB Novum furniture ranges. Steve Kaye, Marketing Director


at HiB said: “At HiB, we feel that it is incredibly important to support the next generation of product designers and offer opportunities which spark innovation and creativity. The partnership with the University of Wolverhampton has been a chance for us to contribute to their learning and offer an insight into the industry today. We’re really looking forward to seeing what ideas the students produce and their perspective on trends and styles within the bathroom industry.” The partnership is set to continue for the remainder of the year, with


students asked to present their findings at the end of the semester. Rhys Thomas, Senior Lecturer 3D Design at the University, said: “One


of our core values in the 3D Design Department is to promote employability and skills development relevant to the evolving needs of industry. There is no better way to validate these skills than to provide students with the opportunity to engage with our industry partners and challenge their creativity with real projects and with a real company. “Projects such as the one with HiB provide students with valuable insight


into the challenges of working to deadlines while meeting the requirements of the design brief. Live projects are vital to build creative confidence in students while equipping them with real life skills in preparation for the careers ahead of them.” Adam Heath, Product Design Degree student, said: “I’m thankful for the


opportunity HiB and the Design Team at the University has given us. This will not only give me some valuable experience working with an industry leading company, but has also given me a platform to showcase my design skills.” Rebecca Lewis-Knight, Interior Design Degree student, said: “Having the


opportunity to design for HiB and be involved in a live brief is really exciting.


It has facilitated exposure to a new area of industry and I have


gained a greater understanding of bathroom accessories and technology across the market. “Trend based research has opened my eyes to the possibility of


integrated clever technology within the home and I look forward to presenting a fresh design solution to the company which will help make bathrooms beautiful, functional and most importantly desirable.”


uwww.hib.co.uk 38 BKU DECEMBER 2020


uMore details are available from The KBSA www.kbsa.org.uk or call 01623 818808


eading bathroom supplier HiB has partnered with the University of Wolverhampton for a project aimed at


THE KBSA COLUMN


The 1810 Company joins Kbsa as corporate member


T


he Kbsa has welcomed The 1810 Company, a leading supplier of innovative and contemporary sinks, taps and


accessories, as a corporate member. The 1810 Company celebrated its 10th anniversary in 2019, and has a dedicated London showroom in Islington for retail customers. Gareth Williams, managing director of The 1810 Company,


commented, “During lockdown the Kbsa proved their support for the independent retailers, for both members and non-members alike. We were very impressed with the support and information offered and felt that the association deserved to be supported in return. Therefore, we took the decision to join the Kbsa and look forward to working closely together moving forward.” Kbsa national chair Richard Hibbert said, “We are delighted The 1810


Company has become the latest supplier to join more than 100 of the very best brands as a corporate member. Our corporate members support our retail members, helping them maintain the Kbsa’s commitment to high standards and excellence in customer care, offering good design and long lasting quality.”


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