Predictions 2023 “Tere will be an expectation for Channel businesses to enhance


their sustainability initiatives and focus their efforts on the circular economy in 2023. “Te ever-increasing consumption of technology will mean that ESG will quickly become a prerequisite when it comes to doing business, rather than a nice to have. For those organisations that have taken the lead in terms of tracking their upstream and downstream supply chains and carbon emissions, they will be miles ahead and will have opportunities to partner with other businesses that share the same ethos. Tis links to partner collaboration, which has never been more important than it is today for channel businesses. Partnering with best-of-breed companies will help ensure that firms can remain agile, competitive and quickly adapt to the pace of today’s market.


“It’s not an overstatement to say that the New Year is going to be a pivot point for many channel businesses, as they look to restructure their business processes and talent in order to be relevant in tomorrow’s fast-paced world. “It’s not an overstatement to say that the New Year is going


to be a pivot point for many channel businesses, as they look to restructure their business processes and talent in order to be relevant in tomorrow’s fast-paced world. Tose who can weather the short- term pain during this moment of inflexion will reap the rewards as we move into 2023 and beyond.”


Piers Morgan, Vice President EMEA and International, eSentire: “Looking ahead, 2023 should be a year of great opportunity and harsh market conditions. While 2022 started with a lot of promise, the impact of the war in Ukraine has affected the market with rising costs and higher interest rates. At the same time, big technology firms used to cheap money are now shedding staff in an effort to balance their books


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and manage their spend. “Security will be a safe haven, but expectations will be higher too.


Te security market is one of those sectors where companies cannot afford to stop their spending. Te sheer number of ransomware attackers and other bad actors will not go down in 2023. Gartner has estimated that worldwide spending on information security and risk management products and services will grow by 11.3 percent in 2023 to reach more than $188.3 billion. “However, while companies will carry on spending, they will


expect that budget to work harder. Gartner estimates that 75 percent of companies wanted to consolidate their vendors in 2022, compared to 29 percent in 2020. In 2023, more end-user organisations will turn that ambition into reality, shrinking the number of vendors that they work with and stretching their money further. For partners, providing the right advice around how to consolidate will be a business opportunity. “Tere will be a continuing war for security talent. At the same


time as companies spend more on security, the number of people in the workforce around cyber continues to be an issue. Tere are many more open roles than people able to fill them. According to ISC2, there are 3.4 million more cyber security positions open worldwide. “Tis will not be solved in 2023. Roles will remain open for longer,


as companies compete to fill them and retain their existing staff. For end-user companies, there will be three choices - pay more than the competition, look at developing new sources of talent, or invest in managed services. Tis latter approach will mean businesses look at options like extended detection and response (XDR), outsourced security operations centre (SOC) services and external Incident Response planning and consulting to fill their talent gaps. “More competitors will enter the SMB managed services market.


Managed security services will be a business opportunity for many companies, particularly in the small and mid-size business market. Analysys Mason estimates that spending on security by SMBs through MSPs will go up from $25 billion in 2022 to $48 billion in 2027, a growth rate of 14 percent. SMBs need more help because they are at higher risk of attack and they have less internal resources to manage problems.


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