Predictions 2023
TECH CHANNEL PREDICTIONS FOR 2023
Richard Eglon, CMO at Agilitas, Piers Morgan, Vice President EMEA and
International, eSentire and Frank Weishaupt, CEO of Owl Labs International, offer some insight into tech channel challenges expected in 2023 - from supply chain issues, rising interest rates and the ongoing battle for top security talent to managing the new world of remote/hybrid work.
T
he past two-year’s have played out unbeknown to anyone of the challenges that lay ahead. But as we enter 2023 experts are predicting ongoing issues with greater insight into how these
situations will pan out over the coming year. Here’s what our experts predict the channel can expect in 2023.
Richard Eglon, CMO at Agilitas: “2022 has been a turbulent year for businesses and we can expect no different for the year ahead. One of the biggest concerns to organisations in the tech channel is continued supply chain issues that have drastically impacted product availability, and this is predicted to continue until at least the second half of 2023. “Digital transformation products are likely to suffer from
disruption throughout 2023. Once this technology hardware starts to become more readily available, the industry will have to consider the additional complexities of technical resources to deploy professional services around installations, design and the associated ongoing support infrastructure. “With interest rates continuing to rise at a staggering rate, the
38 | December/January 2023
tech channel will see increased pressures on businesses that have outstanding loans against their organisation. Tese loan repayments are starting to increase dramatically and as we move into the New Year, less money will be available for channel leaders to invest in their people or processes. Financial investment is also going to become more challenging to acquire for businesses in our sector, as financial institutions are understandably taking a more conservative approach due to market volatility and uncertainty around what the future will look like. “Looking ahead, the main areas for hardware growth are going to
be centred around networking infrastructure, connectivity and their associated security. We can also expect to see continued demand for DevOps resources, as this can help businesses to accelerate their digital transformation efforts by incorporating automation, customer experience and AI. 2023 is also the year for companies in the tech channel to truly focus on improving customer experience. Tey can do this by building out more XLAs rather than the traditional and linear SLAs that they may have relied on in the past.
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