BRANDS


BRAND CHAMPIONS


South African apparel brand Ciovita has been making waves in its home market for eight years. Owning its Cape Town-based manufacturing facilities sets the brand apart from many of its competitors in the cycling apparel space.


The brand has a long-standing partnership with the Epic Global MTB Series, part of the Ironman group, providing leaders jerseys worn by the likes of Nino Schurter and Annika Langvad.


With a strong and growing footprint with selected retail partners across Europe, the brand is now making innovative moves here in the UK.


To fi nd out more, Simon Cox sat down for a conversation with the newly appointed UK chief of sales, Dave Marshall.


46 | October 2024 www.bikebiz.com


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