ADVERTORIAL


SPONSORED ARTICLE IN PARTNERSHIP WITH IAA MOBILITY


Experience the Full Spectrum of Future Mobility


From September 9–14, 2025, leaders from across the mobility sector will come together at IAA MOBILITY 2025 to explore the entire range of future mobility solutions.


H


ow can we shape tomorrow’s mobility to be sustainable, safe, accessible to all, and economically viable? From September 9–14, 2025, IAA MOBILITY—the world’s leading platform for mobility, sustainability, and technology—will


once again place this question at the heart of the global conversation, turning Munich into a one-of-a-kind mobility festival for the third time after 2021 and 2023. Under the motto “It’s All About Mobility,” industry leaders, tech pioneers, and companies from the automotive, cycling, tech, and start-up sectors will present sustainable, connected, and innovative mobility solutions—both at the Messe München exhibition center and in the heart of downtown Munich.


22 | August 2025


Cycling Afternoon at the IAA Conference As part of the IAA Conference program, the IAA Summit at Messe München will host discussions on the future of mobility—examining both technological and societal dimensions. Industry experts, visionaries, and political leaders from the fields of automotive, tech, infrastructure, policy, and services will take to multiple stages. The cycling sector will also play a key role in these conversations. A special highlight: Cycling Afternoon on Wednesday, September 10, 2025, at the Yellow Forum of the IAA Conference. Starting at 2:15 p.m., this session will focus on the role of bicycles as economic drivers, innovation catalysts, and essential components of sustainable mobility systems.


www.bikebiz.com


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