THE IN S IDE S T OR Y


The low down...


…on Home Care Preferred, the UK’s first one-stop-shop for care in the community. Fra nchise manager Nav Dhar introduces the company that loves to care


H 80


ome Care Preferred (HCP) was launched in January 2012. It has remained a profi table and innovative homecare agency and


is generating nationwide interest with its franchise offering.


Along with Home Care Preferred’s innovative approach, the company values have contributed to its success. It is a point of great pride that HCP provides a quality service, delivered with passion, integrity, honesty and a commitment to equality. These values allow HCP to operate a responsible and reputable business, one that is well known in the local community. Consequently, HCP has received industry- wide recognition with various awards.


The brand has also sought bfa accreditation to demonstrate its commitment to ethical franchising and compliance with the highest industry standards.


For the last fi ve years, Home Care Preferred has remained at the cutting edge of the sector. The brand utilises new technologies to improve workfl ow and to ensure that more time can be dedicated to its clientele and team members alike. HCP is one of the few in the sector to use a multifaceted marketing strategy right from the get-go, becoming an integral part of the community where people visit, not just for care services and equipment, but also advice and sometimes a cup of tea.


The UK homecare market continues to grow, and is projected to do so over the next few years. More and more people are


"Home Care Preferred’s fra nchise team has hand-picked territories across the UK using their knowledge of the market. They are a new fra nchise off ering, so some of their territories are still available, but won’t be for long"


seeing the benefi t of remaining at home, and with care home beds full, the market demand will continue to increase. Home Care Preferred is in a prime position to help offer business owners an entry into this exciting sector.


Franchise business owners will receive many benefi ts from joining HCP. These include some of the best training and support in the industry, access to over 40 years of sector specifi c knowledge, becoming part of a well-connected business, and receiving advice and support in business processes, recruiting, premises sourcing and support for the duration of their venture.


Home Care Preferred’s franchise team has hand-picked territories across the UK using extensive knowledge of the market. As this is a new franchise offering, some territories are still available – but won’t be for long.


Owning a Home Care Preferred franchise is for people ready to be challenged who are looking to own a business in a rewarding sector. Attractive profi t margins can be achieved using tried-and-tested strategies that the team will help implement.


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