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HIGH-INVESTMENT FRANCHISING


The High Life… Make a serious investment with a strong opportunity – Anytime Fitness.


Tell us about Anytime Fitness A leading fitness franchise, with over 0 independently owned health clubs across the UK and Ireland, Anytime itness clubs provide convenient 2 opening and are set apart from the competition with an inclusive community feel and highquality personalised coaching. ranchisees benefit from a great worklife balance and the feelgood factor of working in an industry that improves the health and wellbeing of others.


What training and support do you provide? ew franchisees get immediate access to over 30 fitness industry experts and an indepth ranchisee Training T programme. This comprises eight compulsory facetoface or virtual modules across key aspects of opening a health club including the opening journey, club design, construction and property  business planning. ranchisees also receive ongoing support around financial guidance and lending, as well as with sourcing their perfect club location. uring their opening journey, they are assigned a dedicated ew Openings team and


once they commence trading, are assigned a ranchise erformance oach , who is experienced in operating a health club at a senior level. We also organise an annual onference which allows all franchisees and club teams to be together under one roof. As well as networking and sharing best practice, the onference provides an agenda of insightful workshops delivered by the Anytime itness Support Office, as well as an Awards vening which celebrates outstanding members and club performance.


“The health and fitness indust is incredibly rewarding for franchisees


haareheeefi of operating a franchise with your brand? Anytime itness franchisees enjoy a range of benefits compared to other franchises. irst is its customer lifetime value while franchises in other sectors


need to continually market for new customers, Anytime itness members stay for an average of  months. Anytime itness clubs are run on a lean staffing model, with the recommended structure being a lub Manager, Membership Advisor and an employed Anytime itness coach. ranchisees also join a globally recognised brand which has over ,000 club locations in close to 0 countries around the world. inally, two other crucial benefits


are: achieving a great worklife balance and the satisfaction of working in the health and fitness industry. ranchisees are encouraged to be handson with their clubs while also giving their lub Managers the responsibility to oversee the daytoday operation of the business. This allows franchisees to be actively involved and at the same, be in the knowledge their club is in safe hands. The health and fitness industry is incredibly rewarding for franchisees as it allows them to be part of a business that actively improves the lives of its members. Many franchisees know the names of their members and take great satisfaction in seeing them achieve their goals firsthand.


How are your gyms coping with the cost-of-living crisis? The signs continue to be very encouraging for our gyms. While consumers are scrutinising their spending more, we’ve found sustained investment from people in themselves and are prioritising their own health and wellbeing. Membership numbers are consistently growing across our clubs and with our midmarket positioning, people see it as an outgoing which they can justify as it’s good for their physical and mental wellbeing. l


Anytime Fitness amefie.co.ukoam


BUSINESSFRANCHISE.COM 59


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