87 Governance | Sustainability Report 2024


Bolstering governance to drive greater action and impact


We understand that how successful we are in moving our sustainability agenda forward is intrinsically linked to the governance we have in place. In 2023, we made great progress in this area.


It was very pleasing to see the Sustainability Steering Committee working under the mandate of the board to set key priorities, work towards them, and report on their success – so much of which is showcased in this report. Appointing a Group ESG Director was another key milestone in this work, adding expertise, greater coordination and rigor to the evolution of our strategy.


But equally, we need to ensure that the Steering Committee’s priorities are supported by the wider


business. To that end, we are very optimistic that by incentivizing our busy team members to deliver on our sustainability initiatives at a local level, and to have that managed through the SSIP scheme, will drive greater action across our family of brands.


It puts the mantra that “what gets measured, gets done” into practice – and I’m looking forward to seeing the results of this when we come to undertake 2024 performance reviews.


In addition, we hope that by providing our country operations with the framework and ability to budget for initiatives tied to our sustainability agenda will guarantee even more action and investment in this space.


Tze Shen Kong Asia CEO


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