90 OPINION


MEETING THE DEMAND FOR FUTUREPROOFING


James Gilbert, irector of Product and olution anagement, edia, ohde  chwar


This is the first uropean show for our industry in two years and there is a lot of pent-up demand for face-to-face interaction as we return to I. e are excited to rekindle relationships and reconnect with customers and industry colleagues. I believe this years I will be more of a people show than a product-focused one as well as what you can see on a booth it will be about having those conversations that allow vendors and customers to ensure technology developments meet real-world reuirements. It will also be interesting to see how the show has evolved and what changes the pandemic has brought to the traditional tradeshow format. e expect to see a reduction in the amount of hardware in racks on the show floor and much more in the way of software- defined systems that can run on commodity hardware or be deployed in the cloud. A perfect example of this is our Prismon multiviewer and monitoring solution, which will be front and centre at our booth the


display that will look familiar to broadcasters as part of a control room environment. e will also be highlighting our playout solutions as part of this multiviewing wall.


“As well as what you can see on a booth, [IBC] will be about having those conversations that allow vendors and customers to ensure technology developments meet real-world requirements”


Prismon is gaining good traction with


broadcasters in urope thanks to its built-in futureproofing for customers looking to evolve from I to IP  if IP is in your future, you should be looking at Prismon as your software-defined multiviewer and monitoring solution. This multihead, highly flexible, scalable and multi-format system offers sophisticated monitoring capabilities for multiple signal formats that go beyond what is found in an average multiviewer.


DZO EXTENDS LENS LINE-UP


DZOFilm/Shenzhen Dongzheng Optical Technology


BY DAVID FOX


ew full-frame cinema primes, including three macro lenses, and several lens mounts, including a .x expander, have been added to ilms range. Its espid series of full-frame cinema prime lenses now includes two new focal lengths mm and mm, with a T. aperture and either  or P mounts  making  lenses now in the espid family, from mm to mm. All the


primes have a .mm image circle, large enough to cover a ista ision image sensor, or the Arri Alexa  in open gate mode. Also new is the espid yber Prime series of full-frame cinema lenses, including a mm, mm and mm all T.. They have a data interface for focusing and aperture data  initially available for Is  Pro autofocus system. The new nosis acro ine T. prime lenses are mm, mm and mm models with magnification ratios of x, .x and .x respectively, with close focus from mm, and a .mm image circle.


everal customers, such as  and ed ee, have already seen the benefits of having Prismon as part of their infrastructure  both I and IP. Its real strength is in the IP T world, and this is where it is gaining a lot of traction.


Prismon also comes with a new ultiviewer


ontrol entre  which we are showing at I. niue to ohde  chwar, the  enables any input to any output, and allows Prismon to share resources across a network, for instance to create a view with multiple ltra  signals, beyond the decoding capacity of a single system.


Alongside our media solutions, ohde  chwar will be delivering a live  roadcast streaming demo at the show with content delivered to smartphones. e will also be launching the T, a liuid-cooled high power transmitter which offers significant benefits in lifetime running costs compared with other transmitter offerings. 7.B21


Full-on full frame: The 21mm and 40mm primes complete the Vespid line-up ilm is also showing the


recently released Pictor -mm T. uper  wide-angle P mount oom, and the full-frame atta Ace -mm and - mm T. PP mount oom lenses released this pring. The arlin .x expander can convert uper  lenses to cover full frame or ista ision, with no


loss of image uality, but with . stops light loss. It covers P-, , , P and P mounts and offers uick back flange adustment. ilm has also extended its ctopus range of mount adapters with new models, including  lens to  units and a P- lens adapter. 11.A24


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