TOP 10 OPERATORS 2018 5: GEBR. HEINEMANN
Wirecard, starting in Frankfurt. “Through the marketing platforms
provided for example by Alipay and WeChat, we will be able to provide them with personalized offers for our range of products before they leave. Through the acceptance of Chinese payment methods, we are hopefully now gaining a young, online-affine and financially strong target group.” Separately, and in a nod to its
continued commitment to CSR, the travel retailer recently announced it was joining the United Nations Global Compact (UNGC). By doing so, it publicly committed
to integrating the UNGC’s ten universal principles on human rights, labour, the environment and anti-corruption into its own corporate strategy. The compact, promoted by the
late United Nations Secretary- General Kofi Annan in 1999, seeks to bring together companies with UN agencies, international labour organisations and civil society to support universal environmental and social principles. Inflight has also shown
success, with Heinemann securing two five-year extensions with Ryanair and gateretail. Under
the arrangement,
Heinemann will act as the exclusive perfumes & cosmetics suppliers for all 18 of the onboard service provider’s carriers, with a non-exclusive agreement for all
Carnival Liberty is part of a four-ship contract with Carnival Cruise Line.
other products. Meanwhile, Heinemann’s deal
with Ryanair covers the carrier’s entire product offering in exclusivity. Dougle-digit sales growth remains
feasible this financial year and with synergies from new contract gains in Asia Pacific on the ground and on the seas, you wouldn’t bet against it. Towards the end of the Hamburg
press conference, Claus Heinemann announced the return of Asia Pacific CEO Max Heinemann to the company’s headquarters in August to take up a position on the Executive Board. Speaking at the time, he said: “He
is sure to benefit from his experience of Asian culture and will bring new value to the company and strengthen
Retailers back Heinemann ‘master data hub’
A plan to create a centrally accessible data pool for the industry to streamline product supply and logistics operations has received support from a number of leading travel retailers. Initiated by Gebr. Heinemann, the
gathered further momentum following an inaugural strategy meeting held in Hamburg during the summer. “We analysed that we all have one
Travel Retail Data Innovation Group (TRDIG) assembles suppliers, retailers and service provider 1WorldSync to establish a standard for the automated exchange of product master data between retailers, suppliers, manufacturers and distributors through one global interface. DFS, Dufry, Lagardère, ARI, Kappé and
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problem in the industry and no one has a solution,” a Gebr. Heinemann spokesperson told TRBusiness. “We can only realise the vision when everyone works together on one solution – so we took the lead.” Gebr. Heinemann began the TRDIG
Contact:
janice@trbusiness.com
project last February, initially with 13 suppliers and data pool partner 1WorldSync. Since then, standardised templates
thirty five suppliers including Coty, Mars ITR, Brown-Forman, Imperial Brands and Bacardi are supporting a project that has
OCTOBER 2018
have been established and the first tranche of supplier master data has been transferred into the system.
The family-owned travel retailer’s headquarters in Hamburg, Germany.
TOP 10 OPERATORS 43
Suppliers simply feed master data on their products into the cloud, which can then be retrieved only by confirmed retailers. Technical groundwork for the hub to
connect it to the data pool, enabling Heinemann and other retailers access is expected to complete this year.
“Max Heinemann is sure to benefit from his experience of Asian culture and will bring new value to the company and strengthen our firm in this area. There can be no better message for our employees.”
Claus Heinemann, Co-owner, Gebr. Heinemann
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our firm in this area. There can be no better message for our employees.” Heinemann provided no further
20th Anniversary Edition Official Partner
update on his role and responsibilities at the time of writing. «
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