TOP 10 OPERATORS 2018 3: LAGARDÈRE TRAVEL RETAIL


other locations secured in tender victories in 2017. EMEA (excluding France) led the way


with growth of +42%. Travel Essentials achieved


notable success, with the opening of the world’s first official All Blacks rugby store at Auckland Airport, the branching out of TripAdvisor outlets in the US and Hong Kong, plus the continual rollout of the Relay concept.


Swiss 5-year deal sealed In Europe itself, robust gains were felt due to progress in Switzerland at Geneva, where the travel retailer sealed a five-year, seven duty free shop concession package last year. It has been working on an


audacious new Aelia Duty Free concept featuring ‘sense of place’ zones, with the next big opening due this month. In Italy, Venice Airport welcomed


a refurbished 1,200sq m Aelia Duty Free walkthrough store in July, with proverbial elements such as sense of place proving a key draw. Core category assortments are


trading above expectation, says Lagardère Travel Retail, with the new layout generating strong results. Moving to the Pacific, changes


in the business resulted in Przemek Lesniak replacing Matthieu Mercier as CEO in February, with the region benefitting from new store openings at Gold Coast Airport last year and renovations in Auckland, where it opened a 1,480sq m Aelia Duty Free Departure store’ in December. In addition, Cairns Airport officially


inaugurated a new Aelia Duty Free walkthrough store in August. Elsewhere,


it completed


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renovations at two duty free stores at Riyadh King Khaled International Airport’s Terminal 1 and 2 in July, having won the rights to operate a 2,040sq m space in a consortium in 2016. The win expands a presence in the


region that already includes stores at King Fahd International Airport in Damman and at King Abdulaziz Airport in Jeddah. “Riyadh had been difficult


until we went through with the modernisation because the market has been challenging,” admits Rasmussen. “Since we finished modernising the stores, we’ve seen significant growth – we’re optimistic now.” Fondeur adds that the completion


of the ‘milestone’ project has delivered international-grade duty free stores through its Aelia Duty Free concept – something that was long overdue. Moving to Asia, Lagardère Travel


Retail posted impressive growth of +32% due to expansion in its fashion and foodservice divisions in China, together with the commencement of the new Hong Kong contract. Of course, picking up the


liquor & tobacco concession with CDFG following DFS’ exit was a sizeable coup, but one not without its challenges given the well- documented adversity faced by the latter in the preceding years. In July, the joint-venture


Dag Rasmussen, Chairman and CEO, Lagardère Travel Retail


but the July official unveil marked the culmination of a substantial refurbishment effort. This has taken in new merchandise


collections, a new pricing model and an engaging and interactive experience matched by lofty levels of customer service.


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partners unveiled eight liquor and tobacco duty free stores over 3,400sq m under the signature ‘Duty Zero by cdf’. As many readers will already


20th Anniversary Edition Official Partner


HK store boasts 427 brands Travellers at the stores are invited to explore a coveted selection of spirits, including a wide assortment of single malt whiskies, comprehensive Chinese liquor and tobacco corner, and the world’s first Asian liquor shop-in-shop. Merchandise from an impressive


427 different brands, 33 of which are new labels, showcased at launch time, including a full range of cognacs from The House of Hennessy. Another important element in the


know, Duty Zero has been operating since its November 2017 soft launch,


Paris ‘next wave’ due in January


Early next year, travellers can look forward to two new travel retail concepts at Paris Charles de Gaulle Airport T2E (L) and at Orly over 30,000sq m of combined space, TRBusiness can reveal. Two major openings, comprising


Duty Zero concept is 11 interactive experience zones, boasting product knowledge, product appreciation and entertainment and a showcase of craftsmanship used to create whisky, cognac and Asian liquors. Some of these zones feature different themes reflecting the


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15,000sq m space each, are set to unveil at CDG and Orly in January and March, respectively, in an extension of the BuY Paris Duty Free beauty iteration.


OCTOBER 2018


As reported, Société de Distribution Aéroportuaire, the joint-venture comprising Group ADP and Lagardère Travel Retail, unveiled its new 600sq m BuY Paris Duty Free beauty concept in March as part of an ambitious retail overhaul at Terminal 2E Hall K. This feeds into an ambitious


expansion programme at CDG and Orly, which will also result in the creation of a flagship terminal at T2E.


Paris 'Next Wave'. TOP 10 OPERATORS 25


“Riyadh had been difficult until we went through with the modernisation because the market has been challenging. Since we finished modernising the stores, we’ve seen significant growth – we’re optimistic now.”


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