TOYOTA CONNECT
P
lanning on going to the Olympic and Paralympic Games Tokyo 2020? You may fi nd yourself riding on Toyota’s Sora – the fi rst
fuel cell bus to receive vehicle-type certifi cation in Japan. Sora, an an acronym for Sky, Ocean,
River and Air (the earth’s water cycle), is powered by the Toyota Fuel Cell System, developed for the Mirai fuel cell electrical vehicle. The concept’s been guided by two principles: to make the best use of the eco-friendly characteristics of the fuel cell unit and to create a better passenger experience. This is based on Toyota’s “Start Your
Impossible” global corporate initiative, launched last year to transform the
POWERING INNOVATION LIVING UP TO THE “START YOUR IMPOSSIBLE” GLOBAL CORPORATE
INITIATIVE, TOYOTA CONTINUES ITS ROAD TO GREEN-BASED INNOVATION WITH THESE WORLD FIRSTS
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WORDS: KIM BELL. IMAGES:
TOYOTA.CO.JP
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