Trade and marketing manager Jessica Woods is a junior trade and marketing manager at SLC Representation,
a PR and trade relations agency that promotes its clients to the UK outbound travel market
“I grew up travelling with my family, so I’ve always had that passion for travel. But what I didn’t realise is that it could be a career. I studied psychology and marketing at university before landing my first job working in communications for clinical trials. It was only after a conversation with a friend that I realised I could actually work in the industry I love. I secured a role at luxury tour operator Savile Row Travel as a social media executive and that’s where I really started to learn a lot about the industry. I then progressed into frontline sales, before working as a marketing manager for a cruise company and then my current role at SLC Representation. “With it being hybrid working (between office and home), I have a really good work-life balance and when we do get together as one
WHAT MY DAY LOOKS LIKE
9AM: I’ll start my day by catching up on emails from my client Visit Dubai that might have come in overnight. I’ll also check in with tour operators I look after to approve any assets for their marketing activities that may be going live.
10AM: Team meeting with Visit Dubai to go over everything we have going on and events coming up. I’ll also give an update on our live campaigns, highlighting things like engagement or posts and videos that are going live soon.
11.30AM: I’ll be gathering details for a fam trip I’m hosting, making sure the
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itinerary is coming together. It takes a lot of organisation to plan a travel agent trip.
1PM: Sometimes we’ll have an agency-wide update over lunch, which is a great way to see what we’re all up to. I look after SLC’s social channels, so I’m also busy capturing content for that.
4PM: Back at my laptop. We plan a lot of events for clients, so I tend to use [OPZ [PTL [V ÄUHSPZL KL[HPSZ -VY L_HTWSL we’ve planned a series of regional dinners for Dubai-based airline Emirates, so I would be talking to the venues and JVUÄYTPUN N\LZ[ SPZ[Z HUK TLU\Z
Jessica (front) showcases Dubai to a group of agents
team, it’s really nice. It’s very useful spending time with them, as we all work on different destinations. “I work on the Visit Dubai account, so my focus is engaging
travel agents across the UK to sell Dubai, through training, events, fam [group educational] trips or marketing campaigns. It gives me the opportunity to stay connected while still being really creative.”
S “Learn ’ everything you can, because
the industry is far more complex than people realise. Being able to
understand how everything in travel is connected is
a really good strength [V ZOV^ Vff PU HU interview.”
takeoffintravel.co.uk
takeoffintravel.co.uk
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