DOMOTEX WOMEN IN FLOORING
GENDER Recent years have seen a significant growth in the influence of
women in senior roles in many sectors and, if current changes are anything to go by, the flooring industry is no exception
Words | Richard Burton, World Show Media Photography | Domotex | shutterstock
When the board of directors at Fedustria announced that they had unanimously endorsed Karla Basselier as their new CEO, they were doing a lot more than appointing a proven high-fl yer. They rubber stamped an appointment that will see Ms Basselier, 41, join the growing number of women who are changing the face of management in the fl ooring industry when she offi cially takes over in May. She joined the company in November and is currently working in a handover role with current CEO Fa Quix until he retires from the Belgian non-profi t. She comes with a powerful background in both the private and public sectors. After a career at the Ministry of Foreign Aff airs, she worked for nearly ten years as Chief External and Public Aff airs Offi cer for the Diamond Industry Federation, AWDC, and until recently she was Chief of Cabinet of General Policy at Deputy Prime Minister and Minister of Justice Vincent Van Quickenborne.
It’s a movement that is gaining PLATFORMS THAT BRING Omaha, Nebraska-based David
WOMEN TOGETHER AND RAISE EACH OTHER UP ARE A GREAT
STEP INTO THE FUTURE WHICH SEES US AS GREAT BUSINESS PEOPLE, NOT MEN AND WOMEN
Doris Garza | Corpus Christi, Texas BACK TO CONTENTS DOMOTEX MAGAZINE
QUO TE
pace, not only in Europe, but all over the World. As far away as New Zealand, for example, you’ll fi nd a strong female presence with the likes of Skye Turner running the marketing department of Flooring Xtra and with Rochelle Flint being appointed GM of Global Marketing, Product and Digital Business at Auckland-based Bremworth. And if you look deeper you’ll fi nd examples of management morphing into ownership with the likes of Jean Jadlowski, president of the
Wood Floors whose story is very inspiring, given that what began as a summer job aged 14 saw her grow up to buy the business.
Many will tell stories of diffi culty in being accepted, in particular, at ground-fl oor levels in the business. Some, such as Rachel Johnson,
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