25 MODULE 1: TERM 1 – Introducing the world of design The Industrial Designer


Using his creativity, this designer is making a difference in people’s lives


Tucker Viemeister is an Industrial Designer. If you look at his impressive career that includes 32 U.S. utility patents, you can’t help but understand why Business Week calls him a design “Guru”. He is also the founder of Smart Design, where he helped to design the widely acclaimed OXO GoodGrips universal kitchen tools.


Today it is vital for all designers to become even more responsible in the choices they make. Tese choices could include materials used, attention to ergonomics, method of production and execution of the original concept, and the constant awareness of the need to limit waste products, just to mention a few. Tese choices could hugely impact on the environment and social responsi- bility issues. In the world of product/industrial design, every designer strives to develop that ultimate product that they can patent and make lots of money with.


What is interesting about Tucker Viemeister is the way he incorporates and combines the fun element with be- ing responsible in a business and cultural context.


Originally the OXO GoodGrips were inspired by the difficulty people with arthritis have in holding kitchen appliances. Having explored this problem, he re- designed the handles and developed a variety of good grips that ultimately provided more comfort not only for people with arthritis but for all its users.


OXO GoodGrips logo


“Today it is vital for all designers to become even more responsible in the choices they make”


http://en.wikipedia.org/wiki/Tucker_Viemeister http://www.oxo.com/s-21-good-grips.aspx http://smartdesignworldwide.com


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Peeler


WHAT IS DESIGN?


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