Did you know... that the Freeplay wind-up radio is being used in many parts of underdeveloped communities and countries across the world as a vehicle to educate and communicate vital information? The World Bank, for instance, purchased these radios for distribution in Zambia as an educational tool for distance teaching. In Bosnia the wind-up radio is used to communicate landmine warnings, and in Uganda and Kenya it is used to communicate a massive AIDS awareness campaign. These are all communities that were unreachable either due to lack of funds or inadequate infrastructures. This is another example of how design can create a better life for all! (Design solves problems and improves standard of living; a socially and environmentally responsible product)
Publication: Thirty years of South African Design Excellence. See details on page 333 if you want to have your own copy.