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ship with EICC gives students vital insight and professional knowledge and adds “immense weight to stu- dents’ employment kudos”.


DURING THE work placement, stu- dents spend time in all the opera- tional areas of the centre, working alongside departmental managers, allowing them to get a managerial perspective of the organisation. Students can also choose to spend more time in the areas that interest them the most to develop a greater depth of understanding. Part of the time is also spent meeting and getting to know the CEO’s role in running EICC. Robertson said: “Our students


benefit both from their dedicated work-experience time there and from the ongoing activity that the EICC either houses or provides during the rest of the teaching terms. Tis includes workshop activity, guest speakers and involve- ment with real-time applied work examples and projects.” Te new course starts from Sep-


tember and Robertson said it was the first and only blended MSc in


Monica Martins (second from left) a full-time student on the MSc Business Event Management course organised the Second International Conference on Gender Studies and the Status of Women


Business Event Management. He added: “From conversations


with people in the business-event industry, this is more likely to appeal to professionals already working in this area and likely to


be more time poor. Both pro- grammes give the students capacity to succeed in a rapidly evolving and diverse industry.” He added: “Edinburgh Napier University Business School has


a wonderful and well-deserved renown for preparing undergradu- ate and postgraduate students to succeed in the festival and event industry, this programme maintains that forward motion.” n


But one of Scotland’s leading X T


he video and web confer- encing market is in a period of incredible growth, and according to recent research, is forecast to grow


by around 40 per cent by 2023. One of the biggest players, Zoom,


delivered 45 billion meeting min- utes in 2018 (compared to 20bn the previous year); with these figures making it easy to think we’re shift- ing away from face-to-face interac- tions in our working lives.


EVENTSBASE | SPRING 2020 | 73


conference and events hotels, the independently-branded Dalmahoy Hotel & Coun


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