A variety of furnishings supplied for an event by AFR


pop-up events. “Speed networking is big,” says Goldberg. “We may create six-to-ten groupings designed for individual brainstorming and interac- tion. A guest spends a short time exploring one topic and then moves on to the next pod to delve into another.”


After tents and equipment are in place, highlight and color take center stage. Whether classic or exploding with pizzazz, Let’s Do Linens exhila- rates the setting.


Introduced 25 years ago with a staff of three, one truck and a washer and dryer, the business has catapulted to heady heights. Employees now num- ber as many as 62 in peak seasons and its fleet consists of 14 trucks, vans and cargo vehicles to serve clients in a 200-mile radius of northern New Jersey. UPS handles the balance of the country.


Arvene Kilby, president of Let’s Do Linens, is devoted to making event rental clients look their very best.


“It’s a joy,” she exalts. “We get to celebrate something wonderful every day. This is an honor and having a loyal base of repeat customers is humbling.”


Kilby eloquently shares some of the latest fashion statements in her indus- try. “Food stations are becoming works of art woven in and out of tables in beautiful colors and patterns. Metallic gold is making a comeback. People are even using it with lighter colors. Sometimes we’re asked to make bling the primary focus, not just the ‘wow factor.’ However, black and white is still our number one rental combination. It presents a time- lessness that will never go away.”


42 July z August 2017


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