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Feature TIME TO RE­EVALUATE CUSTOMER SERVICE


Interaction with suppliers is increasinglymoving towards internet­based communication, but Bisco bucks this trend, believing traditional, time­tested service is best


While technology plays a growing role in customer interaction, Bisco believes it addsmost value for customers byminimizing technology as a source of interaction. Email, phone and e­ commerce are still used, but without hindrances like voicemail or automated call systems. The objective is to increase customer satisfaction by connecting immediately to teammembers that can develop tailored solutions like price­matching, lower cost cross­ equivalents, or customkitting. According to Bisco, this approach has paid dividends.


Bisco's ability to serve instant quotes, expedite orders, or speed


up procurement is, of course, high­tech, and the company constantly updates its infrastructure and guidelines to increase the responsiveness of its service.


In coordination with its optimized communication channels,


Bisco has created a string of supporting departments to respond to customer needs. Once a need is identified, an enterprise resource planning (ERP) systemnotifies each of the appropriate departments to take action as quickly as possible. Specialists then


work on specific roles, ranging fromcreating customcredit terms to developing bin­stocking programs.


Other traditional approaches to customer satisfaction include


Bisco's warehousing style. Rather than consolidating shipments to a sole location, Bisco locates its stock closest to its customer’s needs. The company has six North American distribution centers, enabling a one day ground shipment for almost any address. This saves customers time andmoney on costly overnight shipment charges.


Focusing on communicating clearly and quickly with


clientele and creating the best need­based outcome has enabled Bisco to expand at an increasing rate. It currently has 400 employees, 45 facilities, six North American distribution centers and 40 years of experience.With plans for expansion, customers can count on Bisco to continuously provide local service on a global scale.


www.biscoind.com


BRIGHT IDEAS ON CFL REPLACEMENT


Said to be both reliable and energy­ efficient, ApemComponents' LED lamps are designed as drop­in replacements for existing incandescent or compact fluorescent (CFL) lamp products. Based LED lamps boast a lifetime


of 100,000 hours, low power consumption, low heat generation, and excellent shock and vibration resistance. Their long service life helps reduce the total cost of ownership, while high reliabilitymakes them ideal for critical applications where the presence of indication is essential or where lamp replacement is difficult or time consuming. The Apemrange of based LEDs is available in several


options, including high intensity single­chip LED, cluster, and multi­chip versions. Integral resistors allow direct connection fromsix volts through 230V, depending on themodel selected.


www.apem.com 12 |May/June 2013 www.electronics-sourcing.com


CDM ELECTRONICS is the premier distributor of Winchester Electronics RF Connectors and for all of Winchester Electronics connectors, including backplane connector systems, input/ output (I/O) connectors, rack and panel connectors and power connectors. Winchester electronics designs and manufactures an extensive range of interconnect products used throughout the telecommunications, military, aerospace, wireless infrastructure, computer, industrial, and medical equipment industries.


CDM Electronics


Phone: 856-740-1200 Fax: 856-740-0500 www.CdmElectronics.com


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