Communications & Marketing
Feature
they offer. PR can help you deliver these messages in a variety of ways that suit both your business and your budget, such as a press release or events.
5. Gaining credibility Great PR can give your business credibility. A positive endorsement from a third party in the form of a news story can generate much more credibility than an advertisement.
6. Build online reputation PR can help build your online reputation and improve your SEO. Once a positive story is online, there it will stay, meaning that whenever anybody searches for you they find stories about you. Your business will reap the benefits.
7. Supports other marketing and advertising activities By integrating all of your marketing plans with PR you can ensure that consistent messages are being delivered in a streamlined and effective manner.
8. Can assist in a crisis No business wants to be caught in the middle of a negative press storm, but if you did find yourself in the midst of a crisis, effective PR can help you turn it around and ensure you get the right messages out to the public, your staff and your stakeholders.
9. PR is cost effective PR offers value for money and, due to the multiple levels of service available, a proactive plan can be designed for all types of budget.
10. Help you achieve your business goals Whether your goals are to increase sales or to raise your profile, PR can help you to bring them to life for potential customers to see and hear through stories about your business.
W:
www.fcm-associates.co.uk T: @FCMassociates
CHAMBER MEMBER OFFER
IS IT TIMe To booST youR buSIneSS PRofILe? FCM Associates, the award-winning Midlands based PR & Communications agency, is offering you an exclusive opportunity to boost your business profile.
First impressions always count, so having a clear engaging profile, which is consistently communicated across all your channels, is essential to projecting the right image for your business.
The opportunity to boost your business profile costs just £425+VAT!
This exclusive member offer includes: • A 1-2-1 with one of our PR Specialists • A 200 word profile written to showcase your business • A set of social media posts to reflect your profile • Identifying your next PR story, putting your new profile into practice!
If you would like to take up this offer please contact:
Tracey Anne Chadwick on: 07775 511174 Email:
tracey@fcm-associates.co.uk
To find out more about FCM visit:
www.fcm-associates.co.uk @FCMassociates
May 2017 CHAMBERLINK 41
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