This page contains a Flash digital edition of a book.

Levitation Laboratories Debuts Futuristic UpLift 3-in-1 Weightless Mattress System

By Brooke S. Pisarsky Levitation Laboratories will be showing off its new multi-patented UpLift Weightless Mattress System at the summer Las Vegas Market, a product that is innovative and excit- ing—not to mention, a whole lot of fun! Using hovercraft-inspired technology, UpLift

360 floats any innerspring, memory foam or hybrid mattress above its foundation, rendering it virtually weightless in seconds. This unique technology is designed for easy bed-making and effortless mattress rotation—all while hold- ing an optional bed skirt perfectly in place. “For the first time in history, mattress own- ers can now effortlessly tuck in sheets and regularly rotate their mattress, to maximize the life and comfort of perhaps their most important bedroom investment,” said Bill Scarleski, Chief Innovations Officer. After six years of research and devel- opment, the technology behind this 3-in-1 Weightless Mattress System has earned 19 U.S. and international patents to date, with 46 pending around the globe. With a proprietary ultra-thin UnderCover fabric that fits neatly under the mattress and a stream of air from a small air pump that remains hidden under the bed, UpLift 360 renders the mattress virtually weightless at the click of a hands-free switch. The proprietary technology is so versatile that it will be available to consumers as an after- market accessory, designed to install onto all existing mattresses—with the company soon launching a premium mattress line that fea- tures the 3-in-1 System built in. Levitation Laboratories is also shaking up the mattress protection segment with its revolutionary GlideOn 360 line of protective mattress encasements. These protectors provide the same mattress rotation and bed skirt holding features as the UpLift 360 , while making it super easy for consumers to install and launder.

The interest level and marketing opportuni- ties that the UpLift and GlideOn lines offer to retailers is apparent. This system immediately overcomes many potential consumers’ hesi- tations about purchasing a deeper or heavier premium or luxury mattress.

“Our products not only provide smart solu- tions to long-standing problems that mattress owners incur in the days, weeks and months between mattress purchases—but are de- signed to be fresh, fun and exciting for con- sumers to own,” Scarleski explained. “We like to believe that our curiously innovative 3-in-1 Weightless Mattress System gets customers into mattress and big box retail stores to try, smile, and buy. The years of mind-melting

hard work it took to get everything just right for retail consumers has been worth it. When you hear the laughs from someone as you magically rotate them on a floating, sliding, spinning mattress for the first time in their lives, it makes you laugh—it makes every- one in the room laugh—and that makes it all worthwhile—it’s priceless!” After receiving overwhelmingly positive re-

sponse and interest from mattress industry executives at Levitation’s recent ISPA EXPO debut this past spring, it’s clear that the com- pany’s GlideOn and Uplift 3-in1 Weightless Mattress Systems is on target to revolutionize the sleep industry. Visit 41

Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52  |  Page 53  |  Page 54