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MATTRESS


Eclipse Spotlights Exclusive, Patented Technologies In New Las Vegas Showroom By Gretchen Kast


Eclipse International is returning to the Las Vegas Market, joining Eastman House in a brand new 2,500 square foot showroom that will showcase over two dozen of the “E” brands’ quality American-made mattresses. Veteran Las Vegas exhibitors, the companies are returning after a two-year hiatus with a new long-term showroom lease and a wide variety of exciting products on display. For the summer market, the focus at Eclipse will be its unmatched features and technolo- gy. The company is unveiling the brand new Conformatic “Couples Choice.” A unique new concept, this technology offers a new take on personalization that allows multiple comfort variations for two individuals sharing a bed. In addition to the new “Couples Choice”


technology, the company will also be showcas- ing its full mattress line-up at market. With a comprehensive range of patented innovations and extensive clinical testing, Eclipse offers five unique mattress collections that come with substantial, scientifically-proven benefits.


Every mattress within its Royal, Confor- matic, Perfection Rest, Contour Care and Health Sense series features advanced technologies that work together to create the optimum environment for supportive, health sleep. Armed with exclusive, world- wide patents, Eclipse offers truly differenti- ated products that help retailers set them- selves apart from their competition. The first exclusive feature found in Eclipse mattresses is the patented Zoned Quilt Tech- nology. Using pre-compressed cushioning materials in the center lumbar region, this technology ensures additional support for the part of the bed where body impressions most commonly occur. By adding an additional lay- er of visco-elastic memory foam within this fortified region, the Zoned Quilt Technology delivers extra pressure point relief to further reduce back pain, stiffness and discomfort. To further strengthen the lumbar region of the bed, Eclipse utilizes its patented Spi- nal Zone Sleep System. This unique system frames the innerspring system with an addi-


tional, slightly lighter border rod that attach- es to the center third section of the springs. By once again reinforcing this section of the mattress, Eclipse effectively delivers enhanced back support and correct spinal alignment. Clinical research has proven that the Spinal Zone system significantly reduces back pain and stiffness and improves overall sleep quality.


All of Eclipse’s mattresses are backed by


the Congress of Chiropractic State Asso- ciations’ “Seal Of Approval.” Formed in the late 1960’s, this non-profit organization remains devoted to the advancement of the chiropractic profession. As part of its mission, the Congress supports programs that promote back and spinal health—as- signing its “Seal Of Approval” to products that meet its strict standards. This honor is an additional tool that helps retailers easily verify and communicate the benefits of an Eclipse mattress, underscoring the true val- ue for the consumer. Visit eclipsemattress.com


Kingsdown Enhances Luxury Hybrid Offerings With Crown Imperial Line Debut By Brooke S. Pisarsky


Kingsdown, Inc. is one of only a handful of lux- ury mattress manufacturers in the U.S. who is seeing its sales grow rapidly as consumers embrace the design and craftsmanship of its products. As such, the company will introduce six handcrafted luxury hybrid bedding designs from its Crown Imperial Collection at the sum- mer Las Vegas Market. This exquisite collection is handcrafted by skilled artisans, incorporating a tufted silk and wool cover with embroidered crest featuring the Kingsdown crown ensconced within a wreath. The well-tailored hybrid collection boasts a multi-level coil construction story, highlighting layers of European-designed micro coils for support, along with a layer of tri-zone wrapped coils to reduce motion. The springs are topped


28 Sleep Retailer / Summer 2016


with cooling gel-infused memory foam for the ultimate in supportive comfort. Crafted to bolster Kingsdown’s presence in the luxury bedding market, the Crown Im- perial Collection offers retailers a beautifully designed, high-end line of mattresses. With re- fined names like Empire, Sceptre, Crest, Imperi- al Mantle and Crown Marquis, these mattresses bring to mind exquisite castles from a regal era. High-margin beds continue to be a growing segment in the category. Priced to retail from $1,999 to $3,999 in queen, beds in Kings- down’s Crown Imperial range from a 13-inch profile to a plush 16.5-inch profile, with all models carrying a 10-year warranty. Manufac- tured in Kingsdown’s Mebane, N.C. production facilities, the Crown Imperial Collection is a rich complement to the company’s Passions Collec-


tion, which retails from $699 to $1,699, and Downton Abbey line, which retails from $1,699 to $4,999. “The refined look, feel and design of this upscale Crown Imperial line is indicative of the beautiful, handcrafed details that are a major part of our 114-year history,” said Frank Hood, company President and CEO. “Our dealer part- ners and consumers view us as an upscale bedding resource and Crown Imperial secures our position in that space.” Visit kingsdown.com


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