ACCESSORIES
Glideaway Unveils New Specialty Additions to its Sleepharmony Pillow Collection
By Brooke S. Pisarsky Glideaway Sleep Products is expanding its Sleepharmony pillow offerings with the in- troduction of the new Sleepharmony Revo- lution Tech Pillow Collection at the Summer Las Vegas Market. Developed as an appeal- ing point-of-sale item, the six-pillow lineup
addresses a consumer’s need for support, cooling and comfort benefits. Like the oth- er offerings in the Sleepharmony pillow line, Revolution Tech products each provide anti- bacterial and allergen control and feature Fe- ran Ice and breathable Air+ mesh for cooling and breathability. This new collection is comprised of six unique pillows, offering a range of distinct construc- tions and feels. The Triumph ventilated char- coal memory foam and Legend contour CPAP charcoal memory foam pillows are designed to for those who prefer to sleep on a supportive pillow that alleviates aches and pains. Both the Vitalize two-sided shredded gel-charcoal memory foam pillow and the Velocity TruGel cool response charcoal memory foam pillow provide next-level solutions for staying cool at night. The ventilated latex Inspire pillow and the shredded latex and gel-charcoal memory foam Transcend pillow, promote a comfort story, fea- turing ultra-resilient latex for more restful sleep throughout the night.
“Accessories continue to represent a sig- nificant profit margin for retailers and we are always looking for ways to expand those of- ferings, providing customers with a range of high-quality product choices that address a variety of sleep preferences and needs,” said Glideaway Vice President of Sales Dan Baker. “Consumers are looking for the whole bed- ding package—both the mattress and the ac- cessories. With new Revolution Tech pillows, we wanted to offer consumers pillow choices based on their sleep preferences and needs instead of sleep positions.”
All six pillows in the new line-up sport bright, eye-catching colors that complement the Sleepharmony Mattress Protection Col- lection—while coordinating pillow displays and POS material will also be available to the re- tailer. Ranging in price from $49 to $99, the Revolution Tech pillows offer a variety of valu- able add-on opportunities for retailers looking to increase their tickets. Visit
glideaway.com
Naturepedic Rounds Out Portfolio With New Certified Organic Top-Of-Bed Products By Christopher Schriever
Naturepedic will debut new top-of-bed sleep products at Summer Las Vegas Market. With a new organic latex pillow and a set of or- ganic luxury sheets, the company continues to expand its already comprehensive portfo- lio of certified organic mattresses and bed- ding products for the whole family. Offering superior comfort and support, Naturepedic’s new Sculpted Organic Latex Pillow is sourced from reputable certified or- ganic farms. Naturepedic’s latex is unlike any synthetic or all-natural blend on the market— cool, free of harmful chemicals and luxurious- ly wrapped in soft organic stretch knit ticking. Naturepedic’s latex is both soft to the touch and resilient, meaning the pillow will never fall flat or lose its supportive qualities.
42 Sleep Retailer / Summer 2015
Naturepedic’s Chablis Organic Luxu- ry Sheet Set includes 100% organic cot- ton sateen fitted and flat sheets plus two pillowcases. This 300-thread count set is GOTS certified and available in ivory or white. Chablis is a lovely checkered win- dowpane pattern; a subtle classic to com- pliment any decor.
A leader in environmental stewardship, Naturepedic supports sustainable man- ufacturing practices in the United States and abroad. Sourcing its organic materials according to strict environmental and labor standards, Naturepedic is one of the only mattress companies in the country to be certified to the Global Organic Textile Stan- dard (GOTS). Visit
naturepedic.com
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