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MATTRESS


Thomashilfen North America Officially Launches New Thevo Therapy Mattress


is we have now created a uniquely designed bed that combines comfort, support and cool- ing features backed by a ten year warranty.” Two models of the new Thevo Therapy Mattress will be showcased at market: a softer and a firmer version of the mattress specifically designed for the North American market. The new Thevo Therapy will feature an interlocking foam system with open-cell Swiss foam with air vents; a carbon fiber sup- port frame; pressure-adjusting support pad- dles and a washable cover. The bed’s unique interlocking foam system


“ Pressure adjusting paddles adapt to the sleeper’s body contours, helping to alleviate pain.”


By Gretchen Kast Thomashilfen North America is formally in- troducing the new German-engineered The- vo Therapy Mattress to mattress and bedding retailers at the summer Las Vegas Market. A German-based company with 60 years of expertise in the medical market segment of the sleep industry, Thomashilfen has distri- bution in over 42 countries and holds 180 worldwide patents. Following an introductory concept test market at the winter Las Vegas Market to gauge retailer reaction, Thomashil- fen North America designed, tested and per- fected the Thevo Therapy Mattress specifi- cally for the bedding retail marketplace. “We took the comments and input from mattress retailers we have received over the past year and adapted our various medical and therapeutic features and benefits devel- oped over decades for medical markets to create a retailer/consumer Thevo Therapy Mattress,” says Darlene Hawthorne, President of Thomashilfen North America. “The result


features a vented, open-cell Swiss foam to al- low for airflow to remove excess heat, provid- ing consumers with climate control while main- taining the perfect temperature for sleep. The pressure adjusting paddles adapt to the sleep- er’s body contours to provide perfect support, helping to alleviate pain. The interlocking foam offers additional contour support, maintaining perfect alignment. A carbon fiber support fram- ing allows the Thevo Therapy to fit most bed frames, foundations and surfaces for flexibility and comfort. Finally, the breathable cover fabric wicks away moisture and is machine washable cover so that dust mites, bacteria and other al- lergens can be washed away.


“Our goal has been to take our decades of knowledge about medical mattresses and to create a line of consumer mattresses that will change the lives of our retailers’ customers for the better,” Hawthorne continues. “We want to give retailers a bed with a powerful sales story to place on their showroom floor, we have de- signed this Bed of the Future to truly change lives through better sleep.” Visit thomashilfen-shop.com


26 Sleep Retailer / Summer 2015


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