ACCESSORIES
Customatic Adds “Lounge” Feature to its Deck-On-Deck Adjustable Base
ization and adjustability, the Equinox can be integrated into any of Customatic’s existing stylish deck-on-deck bases, bringing an added level of relaxation and sophistication to the bedroom.
“Customatic is famous for our ‘lounge’ fea-
By Brooke S. Pisarsky Customatic Adjustable Bedz is showcas- ing its new Equinox lounging deck-on-deck model, an industry-first innovation, at the upcoming Summer Las Vegas Furniture Market. Offering comfort, flexibility, custom-
ture. With the stylish deck-on-deck design becoming so popular, we focused our engi- neering efforts to create a way to add our leg lowering lounge feature into this best-sell- ing model,” said Customatic Adjustable Bedz Partner Phil Sherman. The Equinox is the only deck-on-deck mod- el that completely moves into a full lounge position, relieving pressure and tension in
the lower back and other stress zones by fully adapting to the shape of the body. Both decks—including the solid perimeter recline— offer complete adjustability and versatility. The adjustable bed base also goes into various po- sitions including incline and zero gravity. “The Equinox brings function to fashion by combining the number one style base with the widest range of position adjustments,” added Sherman. “We are extremely excited to bring such a revolutionary design to the largest industry event of the year and are confident that this feature will be a game changer for adjustable bedding.” Visit
customaticbedz.com
Malouf Updates Popular Sleep Tite Protector Collection
By Gretchen Kast Malouf is expanding the range of its Sleep Tite product family with three new mattress protectors,
providing retailers with even
more options. Complete with several protec- tive technologies, these new protectors are liquid-proof, breathable, quiet and cool. The 15-year warranty extends to the mattress it covers and instills confidence that everything beneath the sheets stays clean.
Designed to compliment the company’s popular Pr1me protector, Malouf’s Pr1me Smooth protector has been updated to include a smooth top surface. This new model remains backed by the laboratory certified H2Pro mem-
38 Sleep Retailer / Summer 2015
brane that blocks liquids, allergens and dust mites. With the Universal Fit fitted sheet style elastic, the protector securely fits mattresses up to 22 inches in height. The company is also unveiling the new Encase LT at market, bringing complete encasement protection at a high val- ue price point. A three-sided zipper eliminates the passage of bed bugs, protects against all liquids, allergens and dust mites and securely fits a mattress up to 14 inches. Rounding out Malouf’s Las Vegas Market introductions is the top-of-the-line Encase Omniphase. Featuring four advanced tech- nologies, the Encase Omniphase is the crème de la crème of mattress protectors—offering
superior temperature regulation in addition to complete protection against allergens, liquids and bed bugs. Moisture wicking Tencel fabric with Omniphase phase change technology absorbs and releases heat to truly create a comfortable sleep climate in hot or cold con- ditions. The patented encasement design completely blocks bed bugs with a 360° Micro Tite zipper—which also allows for easy removal. The lab-certified H2Pro membrane completely blocks liquids while the Universal Fit fitted sheet style elastic ensures a secure fit for mattresses up to 22 inches. These new product offerings come at the heels of a very successful year for Malouf. In addition to expanding its business to include over one million square feet of warehousing space between the east and west coasts, the company was recently awarded first place in packaging design at the 8th International De- sign Awards and honored as a top trademark registrant at the 2015 Utah Genius Awards. Visit
maloufsleep.com
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