FOOD WASTE


Food waste: An unacceptable trend Matt Parker discusses how the increasing role of tracking and tracing technologies can help curb food wastage


International food wastage has become an economic, environmental and ethical concern across the industry. According to the recent 2013 Food & Agricultural Organisation (FAO) report, it is alarming that we are wasting around US$1 trillion of food every year.


Matt Parker is Head of Market Development at Zebra Technologies EMEA. For more information please visit www.zebra.com


and limited technology in developing countries; it has been reported that it is often a case of ineffective marketing practices


W 40 | FMCG News | FMCGNews.co.uk


hile we could attribute this to the lack of facilities, human error


and consumer behaviour that are the main causes of food wastage in the developed world.


How can we use technology to ensure that producers, retailers and consumers alike are not chucking out food that is still fit for consumption?


TECHNOLOGIES FOR DATA COLLECTION Tracking and tracing products throughout the product lifecycle is a way to ensure that everybody involved in the process is kept informed about the product. The aggregation of data that is accumulated is an essential tool


in any business or marketing decision. This however, requires the willingness of co-operation and desire for people across the supply chain to work together and be involved.


The aggregation of data and permit complete visibility and transparency from the point of manufacture and throughout the supply chain, can be achieved by using auto-id technologies in the form of barcodes and RFID as its foundation. This can include GS1 DataBar (RSS) barcodes, target produce, loose items and other difficult to identify products. Rewritable RFID tags that have


Page 1  |  Page 2  |  Page 3  |  Page 4  |  Page 5  |  Page 6  |  Page 7  |  Page 8  |  Page 9  |  Page 10  |  Page 11  |  Page 12  |  Page 13  |  Page 14  |  Page 15  |  Page 16  |  Page 17  |  Page 18  |  Page 19  |  Page 20  |  Page 21  |  Page 22  |  Page 23  |  Page 24  |  Page 25  |  Page 26  |  Page 27  |  Page 28  |  Page 29  |  Page 30  |  Page 31  |  Page 32  |  Page 33  |  Page 34  |  Page 35  |  Page 36  |  Page 37  |  Page 38  |  Page 39  |  Page 40  |  Page 41  |  Page 42  |  Page 43  |  Page 44  |  Page 45  |  Page 46  |  Page 47  |  Page 48  |  Page 49  |  Page 50  |  Page 51  |  Page 52