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www.IndependentRetailer.com Gifts & Souvenirs Rock’n Natural
Products continued from page 84
While a little more pricey,
amethyst geodes carrying a sug- gested retail tag of $1,000 still attract consumers who are will- ing to spend money for natural and unique items. “Most of our items wholesale for $5 or less, but retailers can generally mark- up these products for two and a half to four times the whole- sale value,” says Aitken. And for Copper World’s Bausano, this is good news because he is sell- ing year round. While there is a defi nite surge in business dur- ing the summer, he and his staff see some strong sales during
October through the holidays, as well as through its online store. “I call our web sales our thirteenth selling month,” notes Bausano. Originally a Great Northern
Mineral supply shop run by his father, Bausano has transformed Copper World into a gift shop with one of the largest selections of memorabilia and souvenirs in Keweenaw County. Copper World features many local art- ists, as well as other regional, national, and international art- ists and companies. The store has been built around cop- per mining history. It features many copper gifts, along with the largest selection of books and DVDs about the region’s
history. “We also carry minerals and memorabilia from the Cop- per Mining era,” says Bausano. The building adjacent is also part of Copper World, and car- ries clothing from infant to adult 3XL, hats, mittens, scarves, purses, and much more. Among the store’s displays
is a large wooden octagon tube display for the tumbled stones, which includes a large number of different stones. There are be- tween 40 to 60 different stone types in every 25 pound bag. “We mix our stones by hand, to offer the most consistent and highest variety of mix in the industry today,” says Aitken. For the other Western Woods’
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