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www.IndependentRetailer.com PRODUCT TRENDS
SmokersVapor E-Cigs continued from page 54
average around $85,” Gray notes. And retailers don’t have to worry about profi ts, as they can at least expect a 50 percent markup on SmokersVapor’s products, and sometimes even as high as 200 percent markup. “Our best sell- ing 510 Starter Kit is available for $32 wholesale, with a suggested retail of $45,” says Gray. “While this might not seem like a large markup, I remind retailers that most of their profi t will come from selling our accessories, like car- tridges and vaping juices, which will need to be replaced often by e-cig smokers.” ■
For more information: SmokersVapor Lounge 6741 102nd Avenue North, Ste. 1 Pinellas Park, FL 33782 Tel.: 727-474-2529 Email:
smokersvapor@aol.com Website:
www.smokersvapor.com
Better Care
for Eyewear continued from page 50
notes. Hopper encourages feed- back from users and buyers. “We like when people contact us with improvements, ideas for different products, or simply with a thank you. It makes it all worthwhile,” he says. ■
For more information: ReadeRest 1800 Sandalwood Ave. Fullerton, CA 92835 Tel.: 866-776-7787 Fax: 562-690-8600 Website:
www.readerest.com
P and D Variety Inc.
Email:
info@panddvariety.com www.PandDVariety.com
866-205-9057
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INDEPENDENTRETAILER.COM for Industry News & Updates February 2012 55
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