Go Back to
www.IndependentRetailer.com SECURITY Securing Your POS
IN TODAY’S world, custom- ers are expecting to shop and checkout at a pace that is con- ducive to their busy schedules. As a result, most retailers have invested in electronic purchas- ing options such as point of sale (POS) systems, with credit card transaction capabilities. Retailers should be prepared to handle credit cards in a secure and effi cient manner. However, smaller businesses such as independent retail- ers are more vulnerable when they open up their POS sys- tem to electronic purchasing options. They are constantly
under siege from malware, hackers and credit card fraud. Verizon Inc. recently reported that over 60 percent of the se- curity breaches that occurred in 2010 were within compa- nies of 100 or fewer employees. Moreover, about 95 percent of credit card fraud occurred with smaller customers. Visa, with the help of
its what
Security Sense program, offers ideas specifi cally for retailers looking to defend themselves from security breaches: 1) Keep track of exactly type of sensitive data
you collect and store, such as
names, addresses, identifi ca- tion information, payment card numbers, bank account details and Social Security numbers. Think carefully about what data you actually need, and do not store sensitive data you can do without. For example, never use credit card numbers as ID numbers in a custom- er loyalty program. Retailers should never store the “full track” of magnetic swipe data, the card validation value, or user PINs. 2) Make sure you are using
secure services and tools that continued on page 112
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