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www.IndependentRetailer.com 2012 NEW PRODUCTS BUYING GUIDE Hosiery Hanger
AS
SMITHSONIAN.COM explains, “Since the late Allen Gant Sr. introduced the fi rst pair of pantyhose in 1959, his descendents have watched the garment move from high fashion to optional accessory. Three generations of women have now experienced waist- to-toe stockings, and few would be surprised to discover that a man invented pantyhose. But here’s the twist, it was at the request of his wife.” The Hosiery Hanger is also an invention dreamed up by a husband and wife, and sold to a father-daughter team, Barry and Caitlin Mann, for mass marketing. Whether your customers are old-fashioned socialites still toting around high fashion pantyhose, or perhaps one of today’s leggings obsessed teens, the Hosiery Hangar is a perfect solution to stay organized without destroying any delicates. The slim plastic hanger saves on closet space, while
the velvety elastic bands attached to each side hold ev- erything in place without snagging or wrinkling. The elastic bands held on by rivets create four slots on each side of the hanger, holding up to eight pairs of tights, eight scarves, 16 pairs of pantyhose and other items such as lingerie, bras and swimsuits. “An additional feature for when you’re in a rush and pulling items from the hangers, is the elastic allows for easy removal but keeps all other items in place,” says Caitlin Mann, director of marketing. “The hanger is perfect for women’s or accessory boutiques, gift stores, lingerie stores and more.” Serving a dual purpose, the hanger can be displayed
with other products such as scarves or leggings offered in the store, or retailers can showcase the product in a fl oor display holding 24 two packs. The display is free and only takes up about two square feet. “Retailers are expected to order a minimum of 12 two packs, so the display works perfectly to help market the product,” adds Mann. Wholesaling at $7.50 a two pack, retailers can expect to make keystone with a suggested retail price of $14.99. ■
For more information: Hosiery Hanger USA/BAM Marketing USA, LLC 3391 W. Oquendo Rd., Las Vegas, NV 89118 Toll Free: 800-440-4982, Fax: 877-240-9308 Email:
hello@hosieryhanger.com Website:
www.hosieryhanger.com
Tel: (864) 281-9914 319 Garlington Rd. Suite A4, Greenville, SC 29615
EW547A 89070 9594 13258F GBS014RD TK25B 910899 BLDM2715 FL9027WL
H2525 MT122 AZ11 NU046 DM-1043
EM0015N YC516CG PK321BK
2899
4645 A1088-6 210491 MK250A1AC 4508DL ST7202 YC555FD KW810-60AL AZ015B K1030-1
SW05 230956 AZ25
669 TYPE
B3145
CC45-2A
FL806-12R KS5918
892874-8 We Stock Thousands of Items in our Warehouse, See Them All on our Website WE DROPSHIP
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INDEPENDENTRETAILER.COM for Industry News & Updates December 2011 65
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